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  • Sports Marketer Releases Book, "Put Fans in Stands!"
  • Culled from 20+ years experience in driving attendance and revenues for sports and special events, sports marketing veteran, Margy Lang, recently released her first book. The book feature ten essential marketing tactics to not only put fans in stands but also to drive revenues. The book is useful for event owners, promoters, colleges and universities and sports leagues.
  • By Carl Rooney - September 15, 2015