Twongo Expands Into Florida Market

Top Quote Cary, N.C.-Based Group-Buying, Social Savings Platform Now Partnering With Orlando Businesses To Offer Daily And Weekly Consumer Deals. End Quote
  • Raleigh-Durham-Chapel Hill, NC (1888PressRelease) June 22, 2011 - Brad Halferty, president and CEO of Twongo, LLC (http://www.twongo.com), a social savings platform launched in 2010 that combines discounts, social media and marketing in a unique team-buying service, has announced the company's recent expansion into the Orlando, Fla. market. The company will use this opportunity to partner with area businesses in offering residents and tourists a variety of daily and weekly retail discount opportunities through the company website, subscriber e-mails and the social media channels Twitter and Facebook. Twongo's "deals" vouchers are valid for discounts of 50-70 percent off retail goods. A voucher's discount value increases as more people invest in it during its allotted time.

    Twongo was first launched in Cary in 2010 and saved members more than $1 million throughout the company's first year of operation. Subscribers enjoy significant price reductions in many retail genres, such as dining and hospitality, entertainment, automotive, health and wellness, domestic, and lifestyle and beauty. In addition to expanding into Orlando, Twongo recently gained traction in the Wilmington, N.C. and the British Columbia market and is working through a myriad of private and public partnerships to establish presences in major cities across the United States and internationally.

    QUOTES:
    "Expanding into Orlando is an exciting step in Twongo's North American expansion," said Halferty. "We anticipate finding great deals for local residents and visitors, as well as providing new opportunities to local businesses in their efforts to reach these audiences."

    NEW MEDIA CONTENT:
    Twongo Blog:
    http://blog.twongo.com/

    Twongo on Twitter:
    http://twitter.com/twongo

    Twongo on Facebook:
    http://www.facebook.com/Twongo

    DETAILS:
    - The allotted time to invest in Twongo's daily "deal" is 24-48 hours.

    - Twongo's weekly "big deal" runs Monday through Friday.

    - Halferty also leverages partnerships with local businesses to offer consumers incentives that benefit community nonprofits and causes through Twongo's Power of Group Giving deals.

    ABOUT TWONGO, LLC:
    Launched in 2010 by Brad Halferty, Twongo, LLC is a Cary, N.C.-based company that combines discounts, social media and marketing in a unique team-buying service, benefitting both businesses and consumers. Derived from the Chinese concept of "tuangou," or "group buying," Twongo partners with businesses to offer daily and weekly discount deals via daily subscription e-mails, Facebook, Twitter and Twongo's website. As more individuals purchase the deals or "buy-in," the discount increases, resulting in a significant consumer savings on goods and services as well as the acquisition of new customers and word-of-mouth marketing exposure for businesses at the fraction of the cost of traditional advertising. With a rapidly growing local subscriber base, Twongo saved Triangle residents over $1 million during its first year of operation. In addition to the Triangle, the company operates in Wilmington, N.C., and the Kelowna and Whistler markets of British Columbia, Canada. For more information, visit http://www.twongo.com.

    Michelle Fowler
    MMI Public Relations
    (919) 233-6600
    michelle ( @ ) mmipublicrelations dot com
    http://twitter.com/MMIPR
    http://www.mmipublicrelations.com

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