Sonic Emotion Opens Doors to Hong Kong Office

Top Quote Worldwide Leader in Absolute 3D Sound Technology Expands Global Footprint into Asia. End Quote
  • Orange County, CA (1888PressRelease) April 11, 2012 - Sonic Emotion, the sole creator of Absolute 3D sound technology, has opened the doors to its newest office located in Hong Kong. Adhering to the company's strategic growth plan to be the worldwide standard in sound and leveraging CEO Rajeev Kapur's broad experience building and managing international teams, Sonic Emotion opens its fifth location with a strong sales and leadership team now in close proximity to many of its partners. By creating foundations across the globe, Sonic Emotion will continue to unleash new products into the marketplace in collaboration with top international brands. The Hong Kong office adds to the company's locations already established in California, USA; Zurich, Switzerland; Paris, France; and Tokyo, Japan.

    To ensure continued international growth and customer satisfaction, Managing Director Andy Macaluso and Acoustic Engineer Joscha Kunz will be leading the efforts in Hong Kong to ensure seamless market integration and relationship management with the Sonic Emotion team on the ground with its manufacturers and partners.

    Sonic Emotion's doors will be open during the Hong Kong Electronics Fair, showcasing its latest Absolute 3D sound solutions. The Hong Kong Electronics Fair, held April 13-16, is Asia's largest business-to business electronics show, organized by the Hong Kong Trade Development Council and held at the Hong Kong Convention and Exhibition Center.

    Sonic Emotion is the sole developer of Absolute 3D sound technology for both consumer electronics and professional markets. The 3D sound created from Sonic Emotion's unique audio technology allows consumer audio and home entertainment brands the ability to create a virtual 3D sound field across an entire listening area and provides listeners an Absolute 3D sound experience with no calibration or "sweet spot."

    Sonic Emotion's Absolute 3D sound technology is available as a chip solution that brands can integrate into their existing products, from speaker systems to TVs to computers, to give customers a true 3D listening experience. In 2012, Sonic Emotion unveiled its Absolute 3D consumer app, Headquake, and earned rave reviews from media and consumers alike. Since its launch in 2012 on Spike TV, the Headquake app has been downloaded more than 40,000 times, achieved and sustained a 4.5 star rating and is already ranked 39 among the top 100 music apps on iTunes. Later this year, Sonic Emotion will expand its mobile app audience even further with the rollout of its first Headquake Android app. Additionally, Sonic Emotion will be donating a percentage of its profits from the Headquake app to the Help Me Hear Foundation, which gives underprivileged children across the globe the gift of sound by providing them with the most advanced hearing devices available.

    The Sonic Emotion Hong Kong office is located at Unit A&B, 9th Floor, Golden Sun Centre, 59-67 Bonham Strand West, Sheung Wan, HKSAR. For more information, visit www.sonicemotion.com.

    About Sonic Emotion
    Founded in 2002, Sonic Emotion is the world leader in 3D sound entertainment for consumer electronics and professional applications. Beginning with the sound technologies originally developed for large venues, Sonic Emotion holds a number of worldwide patents and is established as the leader in research and application of audio processing technologies. Recognized as the standard in sound, Sonic Emotion applied its expertise in the field to offer a scaled down version of the technology to meet the demands of consumers. Sonic Emotion Absolute 3D solutions have been included in a growing number of home entertainment electronic products sold worldwide including sound bars, towers, DAB radios, docking stations and mobile phone applications. Sonic Emotion's first consumer mobile app, Headquake, launched in January 2012 as the listening experience on the go. For more information, visit www.sonicemotion.com.

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