Relegen announces the asset management industry's first rapid deployment solution with the 'assetDNA Pilot Kit'

Top Quote This media release announces the official launch of the 'assetDNA Pilot Kit' - a new out-of-the-box offering that provides an easier, faster, reduced risk path to implementation for organisations when building capabilities for asset intelligence. End Quote
  • (1888PressRelease) July 30, 2013 - SYDNEY, AUSTRALIA - Relegen, a leading supplier of people and technology-based solutions to asset-intensive industries, today announced the general availability of a new innovative out-of-the-box solution - the assetDNA Pilot Kit.

    Developed by engineers and asset management specialists, assetDNA is an asset intelligence technology solution used by Defence, Customs, mining, manufacturing, and other asset-intensive organisations, to improve the quality of asset data and facilitate better strategic and operational decision making. It does this by bringing together disparate asset data into a single unified view and integrating it with real-time insights to deliver a single point of truth for enterprise-wide asset information.

    assetDNA's new offering has been engineered to provide an easier, faster, reduced risk implementation experience. It assembles everything organisations need to get started - software, tags, a mobile app pre-installed on a hand-held computer, documentation and deployment services - in a ruggedised mobile carry case, at an affordable price.

    Unlike consultant-intensive feasibility studies or lengthy implementation programs that can take months and more, the assetDNA Pilot Kit reduces the costs and complexities typically associated with software implementations and enables organisations to get up and running within a few days.

    "One of the most attractive things about assetDNA is that it extends investment in corporate information by improving the quality of asset data, all without having to rip-out-and-retry." said Paul Bennett, Managing Director, Relegen. "We've received strong interest in the assetDNA Pilot Kit with a number of early adopters using the kit to tackle a local issue and now planning to replicate their success with a larger-scale roll out across their organisation."

    assetDNA's capabilities are applied by users in a variety of ways including unique asset and component identification, asset lifecycle management, automating inspections, check in check out, tracking location, movement, transfers, storage and sharing of asset documentation and photographs as well as setting up due date controls, database triggers and email alerts, ensuring no compliance or routine works slip through the cracks.

    assetDNA Pilot Kit inclusions:
    Relegen's new out-of-the-box product offering includes:

    Easy-to-use assetDNA software solution - fully-functional single user-license
    Smart assetDNA IDs - a unique patent-pending asset tagging system with a globally unique number series and which integrate RFIDs, Barcodes and microdots
    Ready-to-use assetDNA mobile EAM application for capturing field data
    A rugged, RFID hand-held PDA with the assetDNA mobile app pre-installed
    PDA accessories including a spare battery for extended asset inspections or audits
    User documentation
    Rapid-deployment implementation services
    12 months software updates and technical support
    Ruggedised, waterproof mobile case

    Pricing and availability:
    The assetDNA Pilot Kit is available immediately. Pricing starts at AU$18,000 for the kit [which includes software maintenance and technical support for year 1] and AU$3,000 per year from year 2 for software maintenance and support. Contact Relegen on +61 (0)2 9998 9000 or sales ( @ ) assetDNA dot com to request a product datasheet and free online software demonstration dot

    About assetDNA
    Developed by practicing engineers in mission-critical environments, assetDNA is a complete solution which integrates easy-to-use software, hand-held mobile applications, smart asset IDs [Barcode, RFID, microdots, direct-part marking], commercial-off-the-shelf hardware and Relegen professional services. It's easy to integrate with corporate systems - EAMs, ERPs, CMMS's - as well as touch-screens, SCADA, geospatial systems and more. Asset intelligence deployments range from the issue and receipt of armoury and PPE, automated workflows for asset inspections and certification, through to sophisticated systems for managing asset-intensive operations in defence, mining and more. Implementation can be as simple as the new out-of-the-box assetDNA Pilot Kit or a fully-customised system finely tuned to business needs. For more information, please visit

    About Relegen Pty Ltd
    Relegen has a proven track record of supplying people and technology to the Australian Defence Force for 12+ years. Today, our professional, technical and engineering expertise is also leveraged by clients operating in asset intensive industries including mining, government, utilities and more. We are an accredited Major Service Provider on the Defence Materiel Organisation Support Services Panel, ISO 9001 certified and a preferred supplier to top tier firms. Relegen has built a reputation for delivering professional services and innovative technology solutions to some of the toughest engineering challenges across defence, mining and more and was recently recognised by Rio Tinto's 'Top Ten Supplier Recognition Program' two years in a row. For more information, please visit

    Relegen and assetDNA are registered trademarks of Relegen Pty Ltd. All other trademarks, service marks, and product or service names are trademarks or registered trademarks of their respective owners.

    Media contact
    Elisa Davies | Relegen Pty Ltd
    5 Taronga Place, Mona Vale, NSW 2103
    P: +61 (0)2 9998 9000 | F: +61 (0)2 9998 9099
    E: elisa.davies ( @ ) relegen dot com | W: |

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