Milaap Launches The "Adopt An Entrepreneur" Campaign To Mark India's Independence Day

Top Quote To celebrate India's Independence Day, has a campaign in which anyone looking to do good can "Adopt an Entrepreneur" and ensure that he/she is fully funded for his/her capital needs by 15th August. End Quote
  • (1888PressRelease) July 28, 2012 - (, an online platform to facilitate global microlending in India, wants to give everyone the chance to make a difference for India. Starting this week, leading up to India's Independence Day, they are kicking off the "Adopt an Entrepreneur" campaign, in which anyone can select a rural artisan and raise funds for him/her.

    The loan amount required is small: Rs 35,000, equivalent to 625 USD. The loans will help them set up or expand small businesses. This will not only improve their livelihoods, it will also provide employment to many rural artisans.

    Milaap is encouraging people to come forward to take up the challenge of ensuring that one microentrepreneur us fully funded by August 15, 2012. Once someone chooses an entrepreneur to raise funds for, Milaap will set up a fundraising page. The person then campaigns their page on their personal network and gets friends and family to contribute to the cause.

    They believe in giving a hand-up, not a handout. The funds are disbursed as loans, which means that 100% of your contributions come back to you at the end of the loan term.

    Milaap's goal is to have at least 30 entrepreneurs fully funded by August 15th. The process is as follows:

    1. Choose an entrepreneur you wish to 'adopt' here:

    2. Fill in the form that follows with your details.

    3. They will set up your fundraiser page and send you the link.

    4. Get your friends, family and networks to lend to your cause.

    5. Change an entrepreneur's life forever.

    They are offering a reward for everyone who does this: In three months' time, you get to meet the entrepreneur face to face and spend a day (or more) with them on a trip sponsored by Milaap.

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