FCBJerseys Special Release for World Literacy Day: Launches "Knowledge Kick" Charity Soccer Collection

September 03, 2025
Top Quote FCBJerseys will officially launch the "Knowledge Kick" special edition soccer collection to raise public awareness about the importance of literacy on September 8, 2025 End Quote
  • New York, NY (1888PressRelease) September 03, 2025 - FCBJerseys announced that it will officially launch the "Knowledge Kick" special edition soccer collection on September 8, 2025, World Literacy Day. Centered around supporting global literacy initiatives, this collection aims to raise public awareness about the importance of literacy through the power of sports. The company has pledged to donate 8% of all profits from the collection to UNESCO's literacy programs and related charitable organizations, supporting literacy education in developing countries, especially in remote regions.

    Design Concept: Integrating Educational Elements into Sports Aesthetics
    Designed in collaboration between FCBJerseys Sportswear and international education experts, this collection artfully blends cultural symbols with athletic functionality:
    - Visual Design:
    - Primary colors are blue (Pantone 14-4316) and gold (Pantone 13-0643), symbolizing knowledge and hope.
    - Jerseys feature subtle patterns with the word "Read" in 28 global languages.
    - Cuffs are embroidered with the iconic World Literacy Day motif—a fusion of an open book and a soccer.
    - Functional Innovations:
    - Special material reveals hidden text saying "Education Changes Destiny" under sunlight.
    - Built-in NFC chips provide access to mini literacy courses when scanned.
    - Material Selection: Made with eco-friendly recycled materials, reflecting a commitment to sustainability.

    Sophia Chen, Design Director of FCBJerseys Sportswear, stated: "We want every jersey to convey the message that knowledge is as important as sports. Every design detail tells the story of literacy’s significance."

    Industry Context: The Fusion of Sports and Education
    According to UNESCO’s 2025 Global Literacy Status Report:
    - 750 million adults worldwide still lack basic literacy skills.
    - The illiteracy rate in developing countries is as high as 20%, with women accounting for over 60%.
    - Literacy promotion through sports programs is 40% more effective than traditional methods.

    "Sports is a universal language that transcends cultural barriers," emphasized Li Ming, CEO of FCBJerseys Sportswear. "We believe this collection can build a bridge between sports and education."

    Charity Collaboration Mechanism
    The 8% profit will be allocated through a transparent mechanism:
    1. Teaching Material Development: 40% for creating literacy materials tailored to diverse cultural contexts.
    2. Teacher Training: 30% to fund literacy teacher training programs in developing countries.
    3. Digital Education: 20% to support the development of literacy mobile apps and online platforms.
    4. Program Supervision: 10% to ensure efficient fund usage and project evaluation.

    Stefania Giannini, UNESCO Assistant Director-General for Education, commented: "This innovative partnership offers new momentum for global literacy efforts."

    Athlete Support
    The collection is endorsed by several soccer stars:
    - French player Kylian Mbappé: "Education, like soccer, requires teamwork and perseverance."
    - Brazilian legend Marta: "Every child deserves the chance to change their destiny through reading."

    Product Highlights
    - Limited to 8,FCBJerseys sets globally (symbolizing the infinite cycle of knowledge).
    - Each product has a unique serial number for fund traceability.
    - Accompanied by the "Reading Kick" app to track donation project progress in real time.

    Sustainability Commitment
    The collection aligns with the brand’s eco-friendly ethos:
    - Made with 100% recycled polyester fibers.
    - Printed using eco-friendly water-based ink technology.
    - Packaging uses recyclable materials printed with literacy facts.

    Release Information
    - Pre-sales begin on August 28, 2025.
    - The first round of donations will be executed in the fourth quarter of 2025.
    - A special audit report will be published for every 10,000 sets sold.

    About FCBJerseys Sportswear
    As a partner of the UN Sustainable Development Goals, FCBJerseys Sportswear has long been committed to driving social progress through sports and has initiated multiple public welfare projects focused on educational equity.

    Media Contact
    Corporate Social Responsibility Department
    FCBJerseys Sportswear
    Website: https://www.fcbjerseys.ru

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