FashionSonder Jewelry Partners with Zhuji Pearl Farm to Establish End-to-End Sustainable Pearl Supply Chain

FashionSonder Jewelry Partners with Zhuji local premium pearl farms to Establish End-to-End Sustainable Pearl Supply Chain on September 2, 2025 End Quote

Los Angeles-Long Beach, CA (1888PressRelease) September 03, 2025 - Jewelry brand FashionSonder Jewelry today (September 2, 2025) held a press conference in Zhuji, Zhejiang—known as "China's Pearl Capital"—announcing a direct and sustainable strategic partnership with local premium pearl farms. This initiative establishes the Jewelry industry's first fully traceable pearl supply chain system from cultivation to retail, setting a new benchmark for sustainable development in the high-end Jewelry sector.

Technological Innovation: Digital Transformation of Traditional Cultivation
The collaboration will focus on three key technological advancements:
1. Blockchain Traceability System: Each pearl is assigned a unique digital ID, allowing consumers to scan and view cultivation location, duration, water quality data, and processing history.
2. Eco-Cultivation Technology: Investment in solar power systems enables 80% energy self-sufficiency at farms; intelligent water monitoring devices enable real-time water parameter adjustments.
3. Low-Carbon Processing: Adoption of bio-film filtration technology reduces water pollution discharge by 70%.

Quality Breakthrough: Establishing New Pearl Standards
The project implements a rigorous quality grading system:
- Optical Grading System: AI image recognition automatically evaluates pearl roundness, luster, and surface imperfections.
- Pearl Gene Bank: Collection of premium pearl oyster genetic samples to improve high-quality pearl yield.
- "Star Certification" Standard: Comprehensive rating based on pearl quality and environmental indicators.

Social Value: Creating a Rural Revitalization Model
FashionSonder Jewelry commits 15% of project profits to local community development:
- Education Support: Establishment of pearl cultivation scholarships for farmers' children pursuing higher education.
- Healthcare Improvement: Partnership with Zhejiang Provincial People's Hospital for occupational health screenings.
- Skills Training: Creation of a pearl cultivation training center to teach modern farming techniques.

Market Impact: Redefining Luxury Values
According to McKinsey's 2025 China Luxury Report:
- 78% of high-end consumers are willing to pay a 30% premium for traceable Jewelry.
- The sustainable Jewelry market is growing at an annual rate of 45%.
- Pearls have become one of the fastest-growing Jewelry categories.

"This partnership is not just about business, but about responsibility," said Li Wei, Deputy CEO of FashionSonder Jewelry, at the launch. "We aim to drive the industry toward greater transparency and accountability through this sustainable model."

Expert Appraisal
Bi Lijun, Secretary-General of China Gem & Jewelry Trade Association, noted: "FashionSonder Jewelry's initiative provides a viable path for the transformation of traditional pearl industry. This 'business nurturing industry' model is worth emulating."

Future Plans
The project will be implemented in three phases:
1. Pilot Phase (Q4 2025): Transformation of the first three cultivation bases.
2. Expansion Phase (2026): Establishment of 50 partner cultivation units.
3. Full-Scale Promotion (2027): Annual production of 500,000 traceable pearls.

Media Contact
Sustainability Office, FashionSonder Jewelry
Email: fashionsonder ( @ ) gmail dot com
Homepage: https://www.fashionsonder.com

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