Altitude Marketing Hires New Manager of Editorial Services

Top Quote Adam Smartschan is hired at Altitude Marketing, an integrated marketing firm located in the Lehigh Valley. End Quote
  • Allentown-Bethlehem-Easton, PA (1888PressRelease) November 18, 2011 - Altitude Marketing continues its growth with the hire of Adam Smartschan into a new position: Manager, Editorial Services.

    The position was created in response to Altitude's continued growth and client demand for ongoing content creation.

    Adam's responsibilities at Altitude include writing, editing and repurposing copy for advertisements, press releases, e-newsletters, trade articles, print collateral, website content, case studies, video scripts and more. He will also be instrumental in initial branding efforts, leading client interviews to extract marketing messaging about the companies, their products, processes and customers.

    "We've always prided ourselves in hiring the best people with a high level of experience and expertise," said Stan Zukowski, Altitude's Vice President, Creative Services. "Adam has an extensive background in writing for both digital and traditional platforms. He knows how to get to the heart of the matter quickly and create top-quality content on tight deadlines."

    Adam is a Lehigh Valley native and graduate of Northeastern University in Boston. In addition volunteering for the World Affairs Council of New Hampshire, he has worked for publications such as The Morning Call, The Patriot Ledger, the Cape Cod Times and Metro.

    About Altitude Marketing:
    Altitude Marketing, located in Emmaus, PA, provides a wide range of expert integrated marketing services, including planning, design, writing, production and ongoing management for print media, advertising, PR, web development and electronic communications. Altitude Marketing clients appreciate our big picture approach to communications. We lead with research, analysis and planning-and follow with compelling writing, beautiful design, leading-edge technology and cost-saving project management.

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