Winning Glory For Franchise India 2010 As The 'Industry Convention Of The Year

Top Quote Wins Award at the WOW Event & Experiential Marketing Awards 2011. End Quote
  • (1888PressRelease) May 02, 2011 - Franchise India is Asia's largest integrated Franchise Solution Company and has an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing. It is praiseworthy to announce that Franchise India has been honored with a Silver award for Franchise India 2010 as the Industry/Association Convention of the year category by Eventfaqs, Event and Experiential Marketing Awards 2011. The award was presented on April 21st, 2011 at Taj Lands End in Mumbai and took place in association with Eema Event Management Company with The Advertising Club Bombay (ACB), Rural marketing association of India (RMAI), India Convention Promotion Bureau (ICPB).

    After 7 successful seasons of their flagship show, Franchise India held the 8th time Franchise India 2010 to provide a platform for highly evolved prospects & qualified investors and entrepreneurs from across India, neighboring countries and delegations from other parts of the world to meet face-to-face with some of the most accomplished business ideas, attend unparalleled business summits & seminars and learn more about India and fast growing MSME industry in India. With over 300 International & Indian brands, 25,000 business buyers, and unique business & financial solutions, one word that summed up the show was "Opportunities".

    The WOW Awards seek to celebrate excellence in the space of experiential marketing, across industries. Every event and on-ground interaction between the brand and corporate and consumer is an experience. The event was chaired by Mr. Sanjay Jain, Chief Marketing Officer of Reliance Capital.

    On this occasion, Mr. Gaurav Marya, President, Franchise India Holdings Limited stated "We, at Franchise India, are thrilled to be lauded as Association/Industry convention of the year category award for Franchise India 2010. The event has over the years successfully produced implausible results for the entire franchising industry - and that's what makes this event so valuable and I'm glad when our efforts are recognized. We will continue with our commitment towards guiding investors with the right business opportunity and strategically formed decisions."
    The jury members at the time of the show comprised names from all the industry segments. To name a few were Mr. Trivikram Thakore, GM, Corporate Marketing, Samsung India Electronics (Mobile Business); Ms Manmeet Vohra, Marketing Director - TAG Heuer - LVMH Watch & Jewellery India Pvt. Ltd; Ms Aparna Thomas, Director Communications, sanofi-aventis India; Mr. Karthi Marshan, Executive VP and Head - Group Marketing, Kotak Mahindra Bank; Mr. Arvind Krishnan, Head-Marketing, Bacardi, India; Mr. Rishi Mohan Malhotra, Additional Vice President, Marketing VAS-GSM, TATA DOCOMO; Mr. Avik Chattopadhyay, CEO - India, Saffron Brand Consultants.

    Some of the list of awardees comprises of Showworks Eventz Pvt Ltd winning gold in Exhibition presence of the year category with an entry title in Spice launching camera phones using WLIFW; GroupM Media India Pvt Ltd won silver in Sports Property of the year for the entry title in Volkswagen Polo Cup India 2010; Wizcraft International Entertainment Pvt Ltd won silver in Live entertainment event of the year in a foreign location category for the entry title in IIFA Awards; Cineyug media and Entertainment Pvt Ltd won a bronze in Televised Property of the Year - Entertainment and Lifestyle for the entry title in 55th Filmfare Awards 2009 and The Mudra Group won A silver in the Activation Program of the Year by a media brand with on-ground connect category with the entry title in Disney Art Attack - Advertising Installations and the list is ongoing. This platform celebrated all aspects of marketing strategy that involves the creation of a Live experience. The WOW Awards were instituted by EVENTFAQS in November 2008 to recognize excellence in events and experiential marketing.

    About Franchise India
    Franchise India is Asia's largest integrated franchise solution company since 1999, with an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing. The company has consulted several major brands over these years like Peter England, Barista, Booster Juice, Videocon, Perfect Wellness, Satya Paul, Bwitch, Action Coach, HCL, MGF, Quality Walls, Tata, Gitanjali, HSBC, Levis, JK Tyres, Lakme, D'damas, Adidas, Euro Kidz, The Apollo Clinic, Chhabra 555, Kidzee, Motilal Oswal, Rosebys, Next, Welhome and more, through media, advisory and exhibitions. With its strategically formed divisions, Franchise India has created its own niche as the pioneers of franchise industry and a small business authority.

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