Twenga and PrestaShop announce new partnership to optimise client acquisition for merchants

Top Quote Twenga and PrestaShop have announced their partnership to facilitate merchants' access to advanced traffic acquisition tools. With this partnership hundreds of merchants will benefit from optimised indexation and have access to Twenga's acquisition platform. End Quote
  • (1888PressRelease) June 05, 2015 - Paris - Twenga, the traffic acquisition solutions provider and PrestaShop, the open source software provider for creating and managing online businesses, have announced their partnership to facilitate merchants' access to advanced traffic acquisition tools.

    Better client acquisition throughout Europe
    Attracting new clients to increase site revenue has always been a challenge for online businesses. However with Twenga and PrestaShop's partnership, hundreds of merchants will benefit from optimised indexation and access to Twenga's acquisition platform which includes SEM on AdWords, product ads on Google Shopping and Display.

    Within its e-commerce solution, PrestaShop now proposes Twenga Solutions' traffic acquisition service. Directly from their dashboard, merchants will be able to access the Twenga module free of charge and reference their online business in a few clicks.

    Twenga and PrestaShop have been in collaboration for several years in France, Italy and Spain; however, with this new agreement the two companies expect to expand their successful partnership to new European markets such as Germany, the UK, the Netherlands and Poland.

    Twenga takes part in PrestaShop Day 2015
    On Thursday June 11th 2015, some of the leading Web and e-commerce experts will meet at Carreau du Temple in Paris for PrestaShop Day, a community event that facilitates collaboration and exchange between participants.

    Twenga will also be present to support this annual event and participate in a roundtable discussion for one of its key topics: new client acquisition for e-commerce.

    The full program for PrestaShop Day 2015 is available here: http://www.prestashopday.com/en/agenda

    ABOUT TWENGA
    Twenga proposes advanced audience acquisition solutions on main online advertising marketplaces, which drastically improve e-retailers' ROI on their advertising spend. Founded in 2006, Twenga has over 150 employees in France, Germany and England and has over 4000 clients in 15 different countries.

    - Site: https://www.twenga-solutions.com
    - Twitter: http://twitter.com/twengasolutions

    Press contact: Herbert Knibiehly, VP Marketing - press ( @ ) twenga dot com

    ABOUT PRESTASHOP
    Founded in 2007, PrestaShop aims to deliver open source software for e-commerce at no cost. Today over 230,000 online stores use PrestaShop. The company and its community put everything in place to allow e-retailers to create a functional online store for little cost. PrestaShop's open source community features over 800,000 retailers, developers and web agencies from around the globe. PrestaShop won the People's Choice CMS Award 2014 for the best e-commerce solution for SMB. Located in the United States and France, the company is financed by XAnge Private Equity, Seventure Partners and Serena Capital.

    - Site: https://www.prestashop.com
    - Twitter: https://twitter.com/prestashop

    Press contact: Sandra Fernandes, Global Director of Communications - sandra.fernandes ( @ ) prestashop dot com

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