The DSMG Mega Draw to Add Fanfare to the 40th UAE National Day Celebrations

Top Quote The Dubai Shopping Malls Group raffle promotion has stirred quite an enthusiasm amongst shoppers in Dubai. The city-wide promotion has so far seen 30 lucky shoppers take home a whooping 1.2 million Dirhams worth of prizes with more remaining to be given away at the final draw on 3rd December. End Quote
  • (1888PressRelease) December 02, 2011 - Dubai - The 'Shop & Win' promotion which was organized to mark the 40th UAE National Day was set out to reward 40 lucky shoppers of different nationalities with a grand total of 1.6 million Dirhams worth of cash and Rivoli gift vouchers.

    • UAE National day presents the last chance to win AED 1.6 Million
    • BurJuman Hosts the fourth and final draw of the DSMG promotion
    • 30 winners from 16 different nationalities rewarded so far

    In addition to the rewards, DSMG has also been staging a captivating performance of Aladdin at the raffle draw events. The stage show features an impoverished and love-struck Aladdin who gets set up by a sorcerer to retrieve a wonderful oil lamp from the bobby-trapped magic cave of wonder.

    The good fortune of the youngest winner in the promotion caught both her mother and the promotion organizers by surprise. Four year old Shouq Aman had no idea just how many people would have wished to be in her shoes. "We have been trying our luck since the beginning of the promotion. We have put in at least 20 raffle coupons. This is the first time we have won something in a raffle. I cannot believe it!" Said Shouq's mother just moments after she had leant of her daughter's good fortune.

    Hazeena Mazood on the other hand met with her good luck on her first attempt. "My husband was waiting for me in the car when I went to pick up a few things from the mall. He was a little upset because I had kept him waiting too long and I had not carried my mobile phone." She said. "When I got the call from DSMG I was very excited. I have been in Dubai for 17 years now and I have never tried the raffle promotion. It is a very good feeling to win and I will definitely buy my husband something special"

    Ting Ting Bobadilla, a Philippine national did not know she had taken her first trip to Dubai to meet with her good fortune. "I have never been to Dubai before and I was really excited to make my first visit. I was buying a watch as a gift to my husband who was celebrating his birthday in Dubai, after paying for the watch the Rivoli agent told me that I could join the DSMG raffle in the mall. I wrote the coupons not expecting anything because millions are joining the promotion. I forgot about it and travelled back to the Philippines.. When I got a call, I was very happy and excited to go to Dubai again to collect my prize. We will go back to Dubai with my two children on Christmas day to collect the prize and shop again"

    Maryam Ruiz, an American national and one of the lucky shoppers said she will put aside some of the money for her children's tuition. "My children are in college and I will put away some of the money for their tuition. I will then buy something for my family with the rest of it" She said.

    The DSMG raffle promotion has so far seen shoppers from 16 different nationalities take home the prizes. The weekly details of winners are available on the DSMG website, www.dsmg.ae.

    Raffle coupons can be collected after shopping for AED 200 from any of the 21 participating malls in Dubai. These include Arabian Centre, Al Bustan Centre, Al Ghurair Centre, Al Manal Centre, Al Mulla Plaza, Bur Juman, Century Mall, Deira City Centre, Dubai Festival City, Gold & Diamond Park, Ibn Battuta Mall, Lamcy plaza, Mazaya Centre, Mirdiff City Centre, Oasis Centre, Reef Mall, Souk Al Bahar, The Dubai Mall, The Dubai Marina Mall, The Dubai Marina Walk, The Mall of the Emirates. Winners can also redeem the Rivoli gift vouchers at any of the Rivoli outlets in the UAE. These include stores of Rivoli- Instyle , Rivoli Prestige, Rivoli Arcade, Rivoli Eyezone, and Hour Choice - stand-alone locations.

    The fourth and final draw of the promotion will be held on December 3, 2011.

    About DSMG
    Dubai Shopping Malls Group (DSMG) is a non-profit, umbrella organization of malls set up under the patronage of the Dubai Department of Economic Development to promote shopping, retail trade and the mall industry in Dubai. Launched in 1998, one of the primary objectives of DSMG is to synergize marketing initiatives and provide better quality services to the visiting shoppers in the malls. DSMG - a key sponsor of Dubai Summer Surprises (DSS)- is committed to ensuring that the shopping experience in Dubai is without parallel, assuring visitors that any mall that is a member of the association will provide them with the right retail experience and deliver on quality, service and innovation.

    About BUZ
    Business Unlimited Zone (BUZ) - DSMG's communications partner - is a 360 degree Dubai based consulting firm that offers comprehensive consultancy services. Over the years, BUZ has built a special aptitude to look at Business solutions in a holistic perspective. This has brought a solid structural competency in Management and Marketing Consultancy, Events and Exhibitions, Public Relations and Human Resources & Recruiting. BUZ stands as the most experienced consulting firm and as a result, it has been associated with many prestigious companies, institutions and organizations. BUZ manages prestigious clients like: Dubai Events & Promotions Establishments, Dubai Economic Development, Dubai Shopping Malls Group, Fragrance Foundation Arabia, and Dubai Multi Commodities Centre.

    For further information, please contact:
    Media contact
    BUZ PR
    P.O. Box 126093, Dubai, UAE.
    Tel: +971 4 3589789
    Email: sneha ( @ ) ibuz dot ae

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