SnowTrax Introduces a New Kind of Ski Club

Top Quote The SnowTrax Club Promises Straightforward Specials, Huge Savings. End Quote
  • (1888PressRelease) February 05, 2011 - Ski Travel industry newcomer SnowTrax has unveiled its latest initiative to get skiers and riders on the slopes for less this season: the SnowTrax Club. While SnowTrax.com is designed to provide ski travelers with the ultimate tool to browse, filter, and compare ski packages across North America's top ski resorts, the SnowTrax Club cuts right to the chase, delivering exclusive deals directly to members' inboxes each week.

    "SnowTrax is an obvious fit for the members-only promotional model," says President Joe Bous. "The Ski and Snowboard community tends to be a fairly well-defined niche with targeted needs; with the SnowTrax Club, you get our very best ski specials, every week, directly to your inbox."

    Bous adds that the SnowTrax Club specials are deliberately designed to guide users directly to the travel dates, number of passengers, and room types required in order to be eligible for each deal, eliminating the frustrating bait-and-switch scenario that many travelers experience when trying to book a special.

    "There are a lot of travel companies breaking into the members-only market," notes Bous. "For SnowTrax to break through the clutter, our deals have to be straightforward, easy to find, and offer the lowest prices available."

    The SnowTrax Club is committed to offering specials at ski resorts across the continent in order to provide accessible deals to skiers and riders from coast to coast. Consistent with the SnowTrax.com's focus on flexibility and customization, the SnowTrax Club plans to tailor each member's account to their specific preferences, delivering deals at their favorite ski resort areas and hotels.

    The initial launch of SnowTrax Club featured a 45% price cut on the Stowe Mountain Lodge, a luxury resort set in the beautiful Vermont mountainside. Still to come: 40% savings on spring skiing at Breckenridge, Valentine's Day specials, and more. Join the club at www.SnowTrax.com.

    About SnowTrax:
    SnowTrax is an innovative online ski travel search and booking engine that points travelers to the best travel dates and destinations this ski season. SnowTrax partners with ski resorts, hotels, and airfare providers across North America to offer travelers competitive ski packages. SnowTrax empowers travelers by giving them detailed mountain and ski area information, real-time pricing, and intuitive tools that help users compare packages across 5+ resorts simultaneously. SnowTrax is based out of Bethesda, MD.
    SnowTrax has pioneered the application of advanced search technology in the online ski sphere. Key features include:
    • Multi-Destination Searches: compare packages at 5+ ski resorts simultaneously
    • Vacation Optimization: view cheapest flight vs. flight that gives you the most on-mountain time
    • Precise Location of Lodging: Organize hotel results by the exact distance from lifts and shuttle stops
    • Insider Insight: find your ski resort match using our extensive filter system, based on up-to-date statistics and expert opinion
    • Real-time pricing: SnowTrax displays to-the-minute rates; no price quotes required
    To become an affiliate or partner with SnowTrax, please see http://www.SnowTrax.com for more information.

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