PowerBass USA Awards the Grand Prize Winner of the "Power-Play Giveaway" Contest

Leading Car Audio Manufacturer Partners with HipHopDX.com for Consumer Promotion. End Quote

(1888PressRelease) April 30, 2013 - PowerBass USA is pleased to announced Jumal Harrigan of Tulsa, Oklahoma as the grand prize winner of the "Power-Play Giveaway" Contest which took place on the popular music website, HipHopDX.com. Harrigan was randomly selected as the winner from well over 2,000 entries received through email and PowerBass' Facebook page. The grand prize winner has been awarded PowerBass' new XL-WB8, a single 8-inch compact loaded bass reflex enclosure.

The "Power-Play" Contest was an online consumer promotion sponsored by PowerBass USA, the leader in car audio and 12-volt entertainment. The contest, which ran from April 1 to 19, encouraged car audio and hip hop music fans to like the Powerbass Facebook page for a chance to win. Moreover, fans were given the opportunity to double their chances of winning by using social media.

According to Robin McNeal, Vice President of Sales and Marketing for PowerBass USA, "The contestants were empowered and given the chance to improve their likelihood of winning if they liked our Facebook page, referred our contest or added to their FB timeline, shared the contest with friends via email or re-tweeted our promotion using Twitter."

McNeal continued, "Our goal for this contest was two-fold. First, we wanted to boost our brand and product awareness for the XL-WB8 enclosure. And second, we wanted to further engage with our current and new fans with a compelling social media contest using Facebook. By partnering with our friends at HipHopDX, we did just that. In less than a month, we experienced millions of online impressions through PowerBassUSA.com, HipHopDX.com, Facebook page, Twitter, media partners and press releases. We are beyond thrilled with the contest!"

Join us again in congratulating Jumal Harrigan of Tulsa, Oklahoma, the grand prize winner of the "Power-Play Giveaway."

For more information about the XL-WB8 bass enclosure and all PowerBass products, visit them on the web at www.PowerBassUSA.com or call (909) 923-3868.

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