Playrific and The Danger Rangers(R) Partner on New Kid's App

Top Quote Teaching fire safety through fun children's games and videos. End Quote
  • Charlotte-Gastonia-Rock Hill, NC-SC (1888PressRelease) October 18, 2013 - Playrific and Mighty Kids Media have formed a partnership in order to create interactive games, videos and stories in the form of a children's application. The new app will engage children with fire safety activities featuring the award-winning Danger Rangers®, Mighty Kids Media's flagship brand that celebrates SuperEmpowerment™ in every child. This app was created as another outlet to support the theme of SuperEmpowerment™ of children through edutainment.

    The Danger Rangers currently have an interactive website with games and activities, coloring books, television episodes on DVD, story books and educational curriculum to support safety education in young children. Children's applications are the next progression in the attempts to teach children in fun and innovative ways.

    From Lisa Selip, president of Mighty Kids Media, "Mighty Kids Media is committed to provide families with injury prevention and life-saving content delivered through engaging and entertaining platforms. Our partnership with Playrific helps us meet our goals. We are thrilled with our partnership and find Playrific's app development top notch."

    "We are very excited to work with Danger Rangers. They are a great brand that my own daughter loves and their message about child safety is an important one. We're honored to help them to get the message out about National Fire Prevention month and to produce more apps with them later this year." states Beth Marcus of Playrific.

    The Fire Safety app will be available for the iPad, iPhone and Kindle. It can be purchased in the iTunes store or on Amazon for just $1.99. Toys "R" Us®' tabeo™ E2 kids tablet will also have the fire safety app available for purchase later this month. The app will become available for free one day only on Free App Friday in late October.

    About Mighty Kids Media:
    Mighty Kids Media was founded in 2010 and is headquartered in Charlotte, North Carolina. Mighty Kids Media is a marketing firm that specializes in children's edutainment through multi-media creation, consumer promotions and children's reward programs. Our primary goal is to impart knowledge and bring to life compelling connections between kids, confidence and SuperEmpowerment™. We celebrate the innate superpowers all children have within their self and believe today's child is tomorrow's hero. We meet this challenge by empowering children with a can-do attitude and sense of personal responsibility.

    Our flagship brand is the Danger Rangers. We offer edutainment in the form of our award-winning cartoon, DVDs, CDs, activity books, storybooks, music downloads and school curriculum. This group of characters can also be found at grocers and other retail locations through loyalty programs and products on the shelf, class rooms, children's hospitals and non-profits throughout the United States.

    About Playrific:
    Playrific makes apps kids love. The Playrific house brand of direct-to-consumer Play & Learn iOS and Android apps have been downloaded over 250,000 times this year.

    The company's patent-pending Mobilize Your Content™ publishing platform was developed through three years of extensive user-testing and data-collection. COPPA Compliant by design, it provides content owners & brands with a quick and economical way to launch special-purpose mobile apps designed to engage - and draw insights from - young consumers.

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