Perfume Station By York Transnational Limited Engages Francorp For Expansion In India

Top Quote Perfume Station by York Transnational Limited, a unique concept of a 100% perfume store joins hands with Francorp, a part of Franchise India Group. End Quote
  • (1888PressRelease) March 06, 2011 - Perfume Station by York Transnational Limited, a unique concept of a 100% perfume store joins hands with Francorp, a part of Franchise India Group, which is Asia's largest, integrated Franchise and Retail Solutions Company for their strategic nationwide expansion.

    York Transnational Limited is a Hong Kong based professionally managed company which has 16 Years of experience in Perfume Industry with international presence in 15 countries including Russia, Singapore, USA, Ukraine and Mexico. It has been nearly 10 months since the exclusive direct retail channel - Perfume Station has been created in India starting from Jodhpur. With a deep understanding of the Indian perfume market, the product array is accessible with high value for money within an average range of INR 250 to INR 1500 and the collections include more than 100 SKUs with special ranges for men, women and children. The current geographical presence is limited to 5 operational stores in Jodhpur, Jaipur, Beawar, Udaipur and Ahemdabad with a strong logistic and supply chain management. At present, the company is operating on standalone format however, intends to follow both the standalone and kiosk model while penetrating other markets.

    Elaborating further, Mr. Sandeep Kapoor, CEO, York Transnational Limited said, "We have brought this unique concept to India and have successfully proven our credibility in retailing and have substantial support backed by experience and industry knowledge. Perfume Station exclusive outlets should concentrate on developing the Indian market where in the sale points are qualified to double up. We are looking forward to the alliance with Francorp and establishing a strong foothold in the country. For our potential partners, the concept offers a high return on Investment, entry in FMCG industry, continuous support from us in terms of business development in terms of new products and brand building and an opportunity to grow rapidly with us in one of the fastest growing industries in India."

    The expansion will take place in stages, kicking off in the Tier I & II cities and will gradually spread out to other important locations spread Nationwide. Perfume Station is looking at entrepreneurs to capitalize on this lucrative opportunity and invest in a strong and proven business model under the central guidance and support of the experience Perfume Station management.

    India, which has a growing middle-class of over one billion people, is now positioned as a major force in the global economy and fertile ground for investment in retail and business development. The franchising industry in India is expected to grow at an annual rate of 30 percent, and to drive the country's current $330 retail sector even higher. This is definitely an opportunity to address the market with an extensive network which offers excellent products, exclusive ranges, assured quality of product & service experience for the customer to come back, said, Mr. Gaurav Marya, Managing Director, Francorp.

    About Francorp
    Since its inception in 1976, Francorp has been the unsurpassed leader of the Franchise Consulting Industry globally. Over the years, Francorp based out of Chicago, has assisted companies in virtually every market segment with its patented processes and unmatched expertise. The clients include companies like Bridgestone, XEROX, Shell Oil, Hallmark Cards, Encyclopedia Britannica, Mad Science Group, Pollo Camperio, Ace Hardware, BP, Fruehauf, and Gant, to name a few. In India, Francorp has associated with Franchise India Holdings Ltd. and has coalesced in an experience of 42 years.

    About Franchise India
    Franchise India is Asia's largest integrated franchise solution company since 1999, with an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing. The Company has consulted for several major brands over these years like HCL, MGF, Quality Walls, Tata, Gitanjali, HSBC, Levis, JK Tyres, Lakme, D'damas, Adidas, Euro Kidz, The Apollo Clinic, Chhabra 555, Kidzee, Motilal Oswal, Rosebys, Next, Welhome and more, through media, advisory and exhibitions.
    With its strategically formed divisions, Franchise India has created its own niche as the pioneers of the Franchise Industry and a small business authority.

    For more details log on to

    For further information, please contact:
    Franchise India: Madhulika D Singh I Sr Manager - PR & Corporate Communications I 09999747048 I smadhulika ( @ ) franchiseindia dot net

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