MillÚsime Bio 2012 offers outstanding organic wine

Top Quote MillÚsime Bio 2012, the organic-wine trade show, will be held from 23 to 25 January at the Exhibition Centre in Montpellier (in southern France). The trade show, which is organised by AIVB-LR (Languedoc-Roussillon Organic-Wine Trade Association), will host 600 exhibitors from approximately fifteen countries and expects around 3,200 visitors. End Quote
  • (1888PressRelease) October 05, 2011 - MillÚsime Bio, which will be held in the heart of Languedoc-Roussillon (France's leading organic-wine-growing region), was created in 1993 by a handful of wine-growers and is now in its 19th year. Acting as a "business juncture", every year the trade show brings together the leading professionals from the world of wine, including wholesalers, brokers, wine merchants, sommeliers, catering establishments and importers. It is strictly reserved for certified organic wines from all over the world, and is open exclusively to professional buyers.

    The trade show hosts a number of features intended to promote a discovery of the organic-wine industry and a dialogue between those in the sector. These features include sampling areas, conferences about organic wine and its world markets, as well as the MillÚsime Bio Challenge.

    The MillÚsime Bio Challenge is a worldwide competition that has been held yearly at MillÚsime Bio since 2008. It acts as a showcase for excellence, by revealing the quality of wines produced by organic farming, and awards the best organic wines. This year, the jury, which is made up of wine professionals, will taste almost 800 wines.

    The prizes for the MillÚsime Bio Challenge will be awarded at the Winegrowers Gala evening that will be held at the trade show on 24 January. The Gala, a sign of the general conviviality of MillÚsime Bio, will also give those present the opportunity to taste the winning wines.

    Key data about the market for organic wine illustrate its growing importance: over 50,000 hectares of land in France alone are devoted to the production of organic wine, which represents a rise of 28% (2010 as compared to 2009). The number of wine-growing farms has increased by 30% between 2009 and 2020 (3,024 and 3,945 respectively). Three French regions are among the wine-growing front runners: Languedoc-Roussillon (16,462 hectares, up by 30% on last year), followed by the Provence-C˘te d'Azur Region (11,209 hectares, up by 25% in one year) and Aquitaine (7,715 hectares, up 41% in one year). On a global scale, France is among one of the best organic-wine-producing nations, coming third after Spain and Italy.

    These figures, along with the large number of participants in MillÚsime Bio 2012, confirm the growing passion for organic products.

    About MillÚsime Bio

    The MillÚsime Bio trade show was launched in 1993 by a small number of Languedoc-Roussillon winegrowers who organised it to stimulate interest in, and to encourage a constructive dialogue around organic wine.

    The trade show is organised by the Association Interprofessionnelle des Vins Biologiques du Languedoc-Roussillon (AIVB-LR), the trade association for organic-wine producers in Languedoc-Roussillon.

    MillÚsime Bio 2011 gathered 560 exhibitors and 3,200 professional visitors, 21.5% of which were from outside France.

    MillÚsime Bio 2012 trade show will take place from 23 to 25 January 2012, at the Montpellier Exhibition Centre, in Montpellier (in southern France).

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    For further information, please contact :

    Quote ref. : FTPB3647
    Ms Katherine WOODS - Press Officer
    UBIFRANCE Press Office in London
    Tel: +44 (0) 207 024 3640
    katherine.woods ( @ ) ubifrance dot fr
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