Lono's Bounty: a Cry for Food Sovereignty wins Accolade Awards 2010 Film Competition

Top Quote Director Al Cloutier of World Class Productions LLC, has won an Accolade Award for the film "Lono's Bounty: a Cry for Food Sovereignty", a documentary about agricultural sustainability in Hawaii. End Quote
  • Honolulu, HI (1888PressRelease) July 11, 2010 - Lono's Bounty: a Cry for Food Sovereignty has won the Accolade Film Competition 2010 in the Contemporary Issues Category.

    Honolulu's film production company World Class Productions produced the documentary film on Hawaiian based farmers, artisans, urban gardeners, home cooks, chefs, who exemplify and embody the sustainable agriculture ethic of caring for the land and protecting biodiversity for today's communities and future generations. The documentary identifies those who promote and advocate the protection of fruits, vegetables, grains, animal breeds, traditional foods and culture at risk of disappearance. The film interviews the farmers and artisans who grow, produce, market, prepare and serve wholesome food, as well as the advocates, organizations, and families who feel their culture endangered. It examines the personal and economic forces driving them as well as the challenges they face.

    The documentary title Lono's Bounty refers to one of the major gods of East Polynesia, all-powerful in the Hawaiian pantheon. The ruling chiefs especially worshipped this god, to protect the kingdom and the land against famine, pestilence, war or rebellion. Other gods were limited in their powers to specific areas or functions.Various attributes of the major gods came to be worshipped for their specific functions. Lono was invoked to ensure peace and productivity. Lono is seen, associated or visualized as clustering of dark clouds, as thunder, the partial rainbow, whirlwinds, and even waterspouts. As uncle makua to Pele, Lono is also felt as the earthquake. Lono is the rain that falls from the Kona direction. He is the god of fertility and the god of agriculture. He reestablishes the vitality of the land and nourishes the garden of the people.

    In Lono's Bounty, Hawaii is shown as an exaggerated microcosm of the Earth as a whole. While the economic principle of comparative advantage dictates that consumers should always purchase less expensive goods produced outside of Hawaii whenever possible, this is contrary to ethical principles. The immense carbon footprint created by shipping food in from 3500 miles away does not adhere to the traditional cultural value of Malama Ka Aina (Caring for the Land). Any possible disruption in shipping will have harmful effects on the island inhabitants who are so reliant on outside forces. This documentary shows how in Hawai'i, as on the mainland, sustainable farming practices and conscious consumer practices are not only vital to our collective survival; they are Pono (Righteous).

    The film was Co-Directed and Co-Produced by Jayne Cloutier and Kamuela Vance.

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