Hello-Hello Establishes Leadership Position in International iPad App Market

Top Quote Hello-Hello advances its strategy with new offerings focused on the international market. End Quote
  • (1888PressRelease) September 08, 2010 - Washington, DC - Hello-Hello, an innovative language learning company, advances its international strategy and establishes leadership on mobile language learning worldwide with the addition of fully localized content and the launch of the Hello-Hello English language learning app.

    Within 24 hours of its launch, Hello-Hello English witnessed strong customer acceptance by placing among the top 5 educational iPad apps in Brazil, China, France, Germany, Italy, Mexico, Russia, Spain and Switzerland with the #1 position in Brazil, Italy and Spain.

    The new app is a complete English language course, with 30 conversational lessons based on realistic situations supplemented with hundreds of flashcards containing words and sentences for vocabulary building. The content was developed in collaboration with the American Council on the Teaching of Foreign Language (ACTFL) and has been attractively priced at $9.99.

    Hello-Hello also added fully localized content to all of its apps, which allows international customers to choose the language in which they can view the entire app including the translation of the lessons and flashcards. Customers can choose to see the app in Chinese, English, French, German, Italian, Portuguese and Spanish.

    Sarah Gontijo, CEO & Founder of Hello-Hello said, "We cannot ignore the importance of the international market, which already represents more than half of our sales. Based on our internal projections, we are expecting the tablet app market to grow to 10 times its current size by the end of 2011. A great deal of this growth will be driven by the rapid adoption of tablet devices internationally. With the launch of Hello-Hello English and the fully localized version of our language learning apps we hope to consolidate our position as the market leader in mobile language learning."

    All Hello-Hello's language learning apps on the iPad are based on an innovative learning approach powered by iPad's unique interface that gives users the freedom to access lessons anywhere, anytime. The content for all Hello-Hello apps is stored locally on the iPad itself and requires no network connection (such as Wi-Fi or 3G) to work providing speedy response time and easy access to learning on this device.

    Hello-Hello already offers a range of eight successful educational apps: Hello-Hello English, Hello-Hello French, Hello-Hello German, Hello-Hello Italian, Hello-Hello Portuguese, Hello-Hello Spanish and Hello-Hello Kids. More apps will be coming soon.

    Hello-Hello's language learning website (www.Hello-Hello.com) offers FREE language courses combined with social networking where members can:

    LEARN a new language with complete online courses that develop all the skills they need.
    TEACH other members their language by providing feedback on their exercises and learn from native speakers by submitting exercises for them to review.
    COMMUNICATE with native speakers through audio, video and text Chat to practice the language and make friends all over the world!
    The website was launched in August 2009 and today has a worldwide membership base that spans more than 70 countries.

    About Hello-Hello: Hello-Hello is an innovative language learning company that offers state-of-the-art online and mobile courses. Hello-Hello's website couples social networking with language learning which allows users to interact with native speakers around the world. Hello-Hello's iPad apps are among the top language learning apps on the iPad. Our conversational courses were developed in collaboration with The American Council on the Teaching of Foreign Languages (ACTFL), which is the largest association of teachers and administrators of all languages at all levels, serving more than 12,000.

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