Green Industries Support First Philippine Eco-Fair

Top Quote First Philippine International Eco-Show (PINES). End Quote
  • (1888PressRelease) July 07, 2010 - In line with global efforts to preserve the environment, the country's green stakeholders unite in preparation for the first Philippine International Eco-Show (PINES) slated August 26-28 of this year, reported the Center for International Trade Expositions and Missions (CITEM), an attached agency of the Department of Trade and Industry (DTI).

    Led by CITEM, PINES is a three-day trade event meant to encourage environmental investment through the showcase of the latest Philippine-made environment-friendly offerings in an exhibition and an international conference which will highlight eco-industry trends and issues, especially for those planning the future of their businesses.

    Steering the event is the PINES Advisory Board, an array of green industry leaders tasked to lend their expertise and advice on the technical and strategic direction of the project .

    "We believe that the imperative for going green is such that it requires partnerships between the government and private sector which includes the business community and the academe, as well as meaningful international cooperation," said Thelma Dumpit-Murillo, CITEM Deputy Executive Director and the eco-show's Project Director.

    Members of the Board include: Trade Senior Undersecretary Thomas G. Aquino as Chair; Gil Carandang, founder and lead farmer of Herbana Farms; Arch. Christopher Dela Cruz, chairman and president of the Philippine Green Building Council (PhilGBC); Grace Favila, Special Adviser to the Board of the Philippine Business for the Environment (PBE); Elisea "Bebet" Gozun, chairperson of the Board of Trustees and Officers of Earth Day Network Philippines (EDNP); Antonio Kalaw, Jr., president of the Development Academy of the Philippines (DAP); Arch. Felino Palafox, Jr., principal architect and urban planner of Palafox Associates; ED Jason Lao of DTI's Foreign Trade Service Corps (FTSC); and Amelia Supetran, team leader of the United Nations Development Programme Energy and Environment Project (UNDP-EEP).

    "I expect [PINES] to raise awareness of green products and services that are already available here in the country... [to] help accelerate change in consumption patterns of Filipinos towards a more sustainable lifestyle," said Grace Favila of the Philippine Business for the Environment, a non-profit organization that helps Philippine industry address its environmental concerns and responsibilities.

    She added: "I hope the producers and distributors of these green products and services will feel that government supports them in their effort to grow a green local market and... encourage them not to give up."

    The show's exhibit features a spread of the the latest eco-industrial, eco-lifestyle, and eco-advocacy products and technologies available locally, with participation from international brands like Nestle, Sharp, Jollibee, Mariwasa, and Palafox Associates.

    Meanwhile, the PINES conference themed "Towards a Greener Earth" will have on the first day a plenary session that focuses on environmental commitments and the existing environmental standards integral as the international community takes its stand against global warming. The second day hosts sectoral tracks on Green Building, Green Business, and Green Community sponsored by the PhilGBC, PBE, and the UNDP-EEP, respectively.

    "As we move on to this green philosophy - a paradigm shift of minds - the industries supporting this philosophy and goal will be in the front run," said organic farming advocate Gil Carandang of Herbana Farms, an ecologic organic demonstration farm located in Laguna.

    In 2009, Philippine business was named as most environment-friendly by leading global accounting and consulting firm Grant Thornton in its annual International Business Report (IBR), which represented the views of senior executives of more than 7,200 private companies in 36 countries.

    To be held at the SMX Convention Center in Pasay City, PINES is also supported by the Philippine Chamber of Commerce and Industry (PCCI), the American Chamber of Commerce and Industry (AmCham), the Haribon Foundation, and the Solid Waste Management Association of the Philippines (SWAPP).

    For more information on the 1st Philippine International Eco-Show, log on to

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