Gateway Digital AS and Retailtech strengthen their strategic partnership

Top Quote In another successful endeavor, Gateway Digital AS partnered with Retailtech AS, a Norwegian retail solution provider for over 35 years, to build TRAZE, an innovative retail solution to optimize processes for retail goods management. End Quote
  • (1888PressRelease) March 24, 2021 - This ambitious endeavor is now being rolled out at multiple retail businesses, which is the biggest testimony to our collective efforts and the reputation which Retailtech AS boasts in the Norwegian region. The solution has currently helped curb shoplifting while also managing the vast database at two leading sports retail chains in Norway.

    Alf Lande, CEO Gateway Digital Norway:

    Gateway Digital is proud to be a part of Retailtech AS’s journey in successfully delivering the solution for retail customers.

    Retailers of today are making the most out of digital technologies and are bringing innovations to their brand so that they can fulfill the demands of customers – a need for personalized, real-time landscape of products and services. They’re turning data and insights into intelligent action, for making digital transformation in retail successful. After all, digital transformation is all about bringing data, people, processes together and offering value to customers so that the companies can gain competitive advantage over others.

    At Gateway Digital, we deliver digital technology solutions across industries with emphasis on Customer Experience and Operational Efficiency. Our Retail Solutions enable businesses to offer a “Mobile First” engagement model using custom-designed apps with personalized user experience across multiple touch-points.

    Some of the key benefits include:
    • Merge and analyse data from multiple sources to build a comprehensive view of customer.
    • Use predictive analytics to understand and influence consumer behavior with highly targeted and personalized services.
    • Build enterprise class application and scalable infrastructure with cloud.

    Thomas Strand - CTO RetailTech AS

    We are thrilled to Partner with Gateway Digital to solve the exciting, but critically important digital transformation journey ahead for retailers. Retailtech AS has been a pioneer in the Norwegian retail industry and TRAZE will further modernize their offerings to retailers. TRAZE can be integrated with all modern POS, ERP, and payment systems. The solution utilizes RFID for stocktaking and inventory control. We started this journey with an idea of making the world’s best retail solution for retailers dealing with fashion, shoes and sports.

    Traze as solution are made stone by stone. Our passion have been and still are revitalizing and doing each step as easy as possible at store level. GD have helped us going from a number of sketches to visualize and make our ideas work.

    Created as a web portal with seamless integration for mobile applications, this product is a collaborative effort to transform the Norwegian retail industry and enable it to be future-ready. “Gateway Digital’s strength and expertise in different business and technology areas are critical to help us bring the value of Retailtech solutions to the Nordic market.” Stated Thomas Strand - CTO RetailTech

    Gateway Digital AS & Retailtech AS are also discussing a long term strategic engagement that will leverage Gateway’s presence in multiple markets to offer TRAZE to other retail customers in Norway and globally.

    About Gateway Group (Gateway)
    Gateway Group is a new age business enterprise consisting of multiple portfolio ventures and brands across 16 countries worldwide. The group have delivered progressive business value to global enterprises and have aided their clients through a sustainable approach. Over the past two decades, Gateway have carved a niche in the global business ecosystem, where client value additions are tangible and measurable.

    About Gateway Digital Norway
    Gateway Digital Norway is part of the Gateway Group. Our mission is to help our clients win in the markets they operate in, by creating insight-based business models through consulting, modernization, and digital touch points. We are an IT and Digital Transformation partner, encouraging businesses to become more intuitive and agile through technology transformation.

    Visit for information on how we can help you optimize your digital investments.

    About Retailtech AS
    Retailtech AS has more than 35 years of experience with ERP and store systems. Management and control of the inventory is a significant challenge for most people. In modern store operations, clear and correct storage is a success factor.
    Marking with RFID: Via our unique marking system, goods can be marked locally, at the main warehouse or at the manufacturer. We adapt to your needs.

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