FashionSonder Jewellery to Launch "Bright Eyes" Collection on World Sight Day, Advocating for Global Vision Health Through Jewelry Art

Top Quote FashionSonder Jewellery will launch "Bright Eyes" collection on October 9, 2025, the World Sight Day. End Quote
  • Los Angeles-Long Beach, CA (1888PressRelease) October 09, 2025 - Jewellery brand FashionSonder Jewellery announced today that it will officially launch the "Bright Eyes" jewelry collection on October 9, 2025, World Sight Day, under the theme "Protect Your Vision, Protect the Windows to the Soul." Centered around eye-inspired designs, the series integrates the Eastern philosophical concept of "eyes as windows to the soul" with contemporary jewelry art, aiming to raise public awareness of vision health and promote a modern lifestyle centered on scientific eye care.

    I. Design Philosophy: Artistic Sublimation and Functional Expression of the Eye Motif
    The "Bright Eyes" collection, co-created by FashionSonder Jewellery's Art Workshop and visual art consultants, includes necklaces, brooches, and rings, achieving a deep integration of aesthetic expression and public advocacy:
    - Form Design:
    1) Features abstract "eye" contours with gradient enamel craftsmanship, mimicking the natural texture of the iris
    2) Select pieces incorporate "open-close" mechanical structures, symbolizing the awakening of vision protection awareness
    - Material Innovation:
    1) Primary stones include natural sapphires and malachite, symbolizing eye protection, paired with eyeball-shaped South Sea pearls
    2) Micro-pave techniques arrange sapphires under 0.5mm into patterns resembling retinal nerve networks
    - Humanistic Details:
    1) Each piece is engraved inside with the World Sight Day slogan "Love Your Eyes"
    2) Packaging includes self-administered vision test charts and eye care knowledge cards

    Lin Wei, Chief Designer of FashionSonder Jewellery, stated: "We aim to transform awareness of eye care into inheritable art treasures through the timeless nature of jewelry. Every 'Bright Eyes' piece is a tribute to the gift of sight."

    II. Philanthropic Collaboration: Building a Vision Health Ecosystem
    FashionSonder Jewellery will partner with the International Agency for the Prevention of Blindness (IAPB) in the following initiatives:
    1. Donation Program: 10% of sales revenue will fund cataract surgeries in rural China
    2. Screening Initiative: Free vision screening stations at 100 flagship stores, offering professional optometry services
    3. Education Campaign: Develop educational tools on eye care for youth, donating to 500 Hope Primary Schools

    According to the WHO 2025 World Report on Vision:
    - At least 2.2 billion people globally live with vision impairment
    - Over 1 billion of these cases could have been prevented
    - Myopia rates among Chinese adolescents have reached 63.2%, the highest globally

    III. Technological Innovation: Fusion of Wearable Tech and High Jewelry
    The collection's smart special editions push the boundaries of traditional jewelry:
    - Smart Alert Ring: Embedded micro-sensors monitor reading distance, vibrating when within 30cm
    - Light-Responsive Brooch: Uses photochromic materials that change hue with UV intensity, reminding wearers of sun protection for the eyes
    - NFT Digital Collectibles: Purchasers of physical jewelry receive matching NFTs, with ongoing sales supporting blindness prevention programs

    IV. Expert Perspectives and Industry Impact
    Professor Li, Vice President of the Chinese Ophthalmologist Association, noted:
    "Combining health advocacy with artistic creation is a forward-thinking endeavor. FashionSonder Jewellery leverages its brand influence to bring broader societal attention to the public issue of vision protection."

    French high jewelry critic Jean-Luc Martin commented:
    "This marks the first systematic focus on vision health in the high jewelry industry, demonstrating the social responsibility and humanistic care of luxury brands."

    V. Release Information and Sustainability Commitment
    - Release Details:
    1) Available globally at FashionSonder Jewellery boutiques and official platforms starting October 9, 2025
    2) Limited to 2,025 sets, each with unique numbering and blockchain-authenticated certification
    - Eco-Friendly Practices:
    Uses recycled metals and lab-grown gemstones
    1) Packaging printed with biodegradable soy-based ink
    2) Entire carbon footprint third-party verified and offset

    Media Contact
    FashionSonder Jewellery Public Relations Department
    FashionSonder Jewellery Official Website: https://www.fashionsonder.com

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