Blogs from India Adda: Conversations

Top Quote India Brand Equity Foundation (IBEF) is setting up the India Adda at World Economic Forum Davos from January 25 to 29, 2012. End Quote
  • (1888PressRelease) January 24, 2012 - The opening date of the Annual Meeting of the World Economic Forum is fast approaching and all of us are looking forward to this event. India Brand Equity Foundation (IBEF) is setting up the India Adda at Davos. The India Adda aims to extend a platform where world leaders and business community can come together to discuss topics and issues that matter to global economies and business.

    As a prelude to the Conversations that will happen at the India Adda, Davos IBEF has already initiated some substantive discussions on its blogs. These blogs aka Conversations at India Adda whilst introducing the India Adda also provide insights about the contribution that Indian innovations can make across various industry sectors.

    Some of the key bloggers are Aparna Dutt Sharma - CEO, IBEF and Harini Calamur- Author, Filmmaker, Writer and a Mentor. Apart from bringing back the live Conversations that happen at the India Adda, these bloggers will also be reporting the Nation Brand perspective from Davos 2012.

    IBEF will look forward to welcome you at the India Adda at Café Schneider, Davos from January 25 to 29, 2012. Meet people, make friends and share ideas over premium Indian teas and coffees, a selection of the best wines from India and delicious food.

    For further information about the India Adda, please visit

    About IBEF
    India Brand Equity Foundation (IBEF) is a Trust established by the Ministry of Commerce with the Confederation of Indian Industry (CII) as its associate. IBEF's primary objective is to promote and create international awareness of the Made in India label in markets overseas and to facilitate the dissemination of knowledge of Indian products and services. IBEF is engaged in building Brand India. Towards this objective IBEF works closely with stakeholders across government and industry.

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