B&B Franchise Group Selects Two Creative Agencies of Record The Buzz Agency and Woo Creative retained to elevate brand awareness

Top Quote B&B Franchise Group retains two agencies to enhance brand awareness. End Quote
  • Miami, FL (1888PressRelease) June 02, 2016 - B&B Franchise Group, developer and franchisor of Burger & Beer Joint restaurant concepts, has announced the selection of Delray-based companies The Buzz Agency and Woo Creative as its two agencies of record. The Buzz Agency, a firm that specializes in public relations, social media and event management, will handle industry-related public relations and general communications services. Woo Creative, a brand identity and marketing firm, will handle brand development and creative design for the management group.

    The seven-unit restaurant chain has plans to open 15 locations over the next four years including Florida, Texas, California, Washington, D.C., and other cities across the northern and southeastern United States. In addition, B&B has plans to grow internationally with area developers. Burger & Beer Joint is a full-service gourmet burger sports restaurant with a rock and roll theme. There are currently six locations in Florida (South Beach, Mary Brickell, Dolphin Mall, Pembroke Pines, West Palm Beach, Sarasota) and one location in San Juan, Puerto Rico.

    "We are committed to supporting our franchisee growth through professional brand development and messaging," said Bill Herman, President + CEO of B&B Franchise Group. "We are confident these two award-winning firms will bring a fresh, creative strategy to B&B, and help us expand our brand nationally and beyond."

    Burger & Beer Joint launched in South Beach in 2009 and became an instant hit. The restaurant offers a gourmet, full-service sports-themed concept in an energetic fun atmosphere with a rock and roll vibe, along with a full bar including more than 75 beers.

    Interested franchisees can learn more about the concept here.

    For more information, visit bnbjoint.com.

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