Announcement - Mobile Application Development - Middle Way Consulting partnership with CustomBit Ltd
Middle Way Consulting London Ltd and CustomBit Ltd today announced a partnership to provide enterprise quality mobile application development services to UK and European businesses with a particular focus on the iOS platform for Apple's iPhone and iPad.
- (1888PressRelease) February 14, 2012 - The partnership aligns CustomBit's significant software development skills in cooperation with Middle Way Consulting's substantial expertise in client delivery. This new partnership between Middle Way Consulting's consultancy services and CustomBit's software development service will be focused on assisting businesses to smoothly and efficiently acquire mobile application assets.
UK businesses are currently focused on cost effective methods to effectively deliver software. Businesses need a reliable supply chain of suppliers in order to compete effectively in these difficult times. Mobile application development, especially iPhone development on the iOS platform is heavily in demand and a reliable ecosystem of enterprise quality suppliers has yet to develop. The purpose of this partnership is to help plug that gap.
The partnership between Middle Way Consulting and CustomBit will proved an end-to-end service for clients from initial design and requirements to upgrade and support..
"I am absolutely delighted to be able to announce this partnership. I have worked with members of the CustomBit team in a variety of roles for twelve years and it is great to be able to formalise our recent collaborations in a partnership that will bring such a significant combined skill-set and expertise to the market. This is a really exciting and creative collaboration. The depth of penetration in the marketplace of the iPhone, its superb demographic and the subsequent unfulfilled demand for iPhone application development means that this is a unique opportunity for this group of people to build the applications of the future!
said Robert Mitchell, CEO of Middle Way Consulting.
"The opportunity for CustomBit Ltd to be involved in the explosion of software development for mobile devices is something that we are very excited about. Our experience developing software on many different platforms and technologies puts us in a strong position to help realise the unique and evolving needs of even the most demanding clients. Mobile applications represent a new frontier in customer service and communication. CustomBit is committed to facilitating the transition to this new medium with simple and cost effective solutions." Said Anthony Smith Founder of CustomBit.
The collaboration between Middle Way Consulting and CustomBit extends and Middle Way Consulting's services portfolio further by adding an excellent quality UK preferred supplier with substantial enterprise experience in Defence, Law, Audio, Telecoms and Retail.
For more information about Middle Way Consulting, please visit http://www.middlewayconsulting.com and www.custombit.co.uk for more information about CustomBit.
About Middle Way Consulting. Middle Way Consulting was set up by Robert Mitchell in 2011 Middle Way Consulting works with senior executives that need to do more with less. What we do is deliver outsourcing solutions so that you can increase productivity, cut costs and stay competitive.. Robert Mitchell has 20 years of experience dealing with offshore suppliers and supplier relationship management in several industries.
About CustomBit. Company Name: CustomBit Ltd Location: Airport House, Purley Way, Croydon, Surrey, England, CR0 0XZ. URL: http://www.custombit.co.uk. CustomBit Ltd is a consultancy owned and run by Anthony Smith. Anthony has accumulated many years of design and development experience in the corporate-legal and mobile phone industries.
CustomBit's core competencies are Windows, Apple Mac, iPhone and iPad, and Linux.
CONTACT: Robert Mitchell +447590 489 993 robert.mitchell ( @ ) middlewayconsulting dot com
CONTACT: Anthony Smith +44079 1206 1547 anthony ( @ ) custombit dot co dot uk
Middle Way Consulting London Ltd,
Imperial House,
North Street,
Bromley,
Kent, BR11SD
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