As traditional advertising becomes less effective, Olin Business School's professor of marketing anticipates more viral and non-traditional marketing to engage consumers and create awareness more effectively this new year.
Social media company, The Buzz Agency, has appointed Wardour And Oxford as its global business development agency, leading new client acquisition, revenue generation and strategic partnerships.
Increasing demand for non-surgical cosmetic options has led Dr. Edwin Ishoo to develop a revolutionary new combination procedure using Ultherapy®, Sculptra® and Fraxel® to achieve a truly effective non-surgical alternative to facelift - now available in the South Shore and Boston, Massachusetts exclusively at the Boston Cosmetic Surgery Center.
Euroform chose ONELAN digital signage for its installation in Real Monasterio due to its stability, centralized management of its system, its ability to instantly update and ability to integrate with existing systems.
Oink Ink creates second annual holiday video for Accountemps. The video features Bob, the star accountant who rescues an overworked office from mountains of year-end paperwork. The office erupts in cheer and sings a version of "Deck The Halls" written especially for Accountemps.
Longtime Central Pennsylvania advertising executive and founder of Campbell, Harrington & Brear Advertising Agency has accepted an invitation to help select Coastal Carolinas' best advertising for 2011.
Adrienne Hew reveals the missing link between "The Secret" and success that has been eluding individuals who would like to attain more financial success.
Silicon Valley software developer RazDog and media powerhouse Publicis Boise launch a new platform to provide the fun and ease of a smartphone for all web-based applications.
After confirming global execs from PepsiCo and comScore, ad:tech announces two more industry heavy weights as keynote speakers, among a total of over 80 speakers.
When Chief Guest Shivraj Patil, the Governor of Punjab (and former Home Minister of India) announced the winners of top Industry Award Jagran Presents Impact Person of the Year 2011, it was not only the suspense, but a tradition too that was broken.
Social media has changed marketing forever therefore companies need help to understand and utilize this new methodology to optimize their digital campaigns.
Survival Strategies, Inc., training and consulting firm in Burbank CA successfully delivers advanced training to physical therapists in private practice to take their practices to the next level of production and profitability.
Arizona Records Storage Center, ARSC, of Phoenix, Arizona, will be exhibiting at the Valley of the Sun Chapter of the Association of Legal Administrators Annual Education and Business Exposition on August 17, 2011 at the Phoenix, Hyatt Regency.
Unruly unveiled the chart at an event at the IAB UK in London at 6:30pm GMT on Thursday evening, co-hosted by Mashable. The number one ranking video this year earned close to eight times more shares than last year's winning ad.
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