Koren Fung to Present Fall 2012 at Pop Up Showroom: New York and to be Featured in the "Style-Off"

Showroom International, the online showroom for independent fashion designers and the Bel Esprit Showroom, the online showroom for international designers of ethical fashion, announce the presentation of the Koren Fung Fall 2012 collection at the Pop Up Showroom: New York. End Quote

New York, NY (1888PressRelease) January 31, 2012 - Koren Fung is a women's apparel RTW brand. Founded by husband and wife team, Conway & Koren Fung in 2009, Koren Fung is a perfect combination of unique style and supreme quality. Koren Fung's apparel collection is for trendsetters who enjoy being "Girlie with an Edge!" The "Arctic Edge" Fall ready to wear collection exudes the essence of the natural Whites, Blues, Grays, and Black & Whites that you would see within the Arctic color scheme. This ice-inspired collection is all about feminine dresses, tops, bottoms, and outwear to be mixed and matched to express the wearer's personal cool. The Koren Fung collection will always include "Girlie with an Edge" pieces that is easy to mix and match during any season.

The Koren Fung collection will be available for review by buyers and press at the pop up showroom, and will be featured in the "Style-Off," a stylist competition sponsored by the showrooms and The Lane Style House. Koren Fung pieces will be mixed with other apparel and accessory collections at the pop up showroom by stylists challenged to create a unique look.

The Pop Up Showroom: New York will bring a select group of upscale designers from the US, Europe and Africa to the Strand Hotel during New York Market Week and present their collections to buyers and press. New York Market Week attracts over 20,000 industry professionals to trade shows being held during the week. The Pop Up Showroom will take place on February 19-20, 2012 at the Strand Hotel, 33 W. 37th Street, New York (between 5th and 6th Avenues). Buyers and press may register to attend the pop up showroom at www.showroominternational.com (Register for Showroom).

About Showroom International and Bel Esprit

Showroom International and the Bel Esprit Showroom are online showrooms for international independent fashion designers. The Bel Esprit Showroom spotlights designers who adhere to ethical principles in their business and collection. Designer look books, media kits and press photos are available to buyers, press and industry professionals 24/7. The showrooms provide marketing, promotion and sales assistance to designers, and work with designers and retailers to facilitate business. The showrooms partner with international fashion events to give designers opportunities to maximize their exposure.

About The Lane Style House

The Lane Style House, an online showroom providing studio services for professional stylists, editorial stylists and fashion editors to select apparel, accessories and shoes from emerging and innovative designers for their editorials, advertising and events. Stylists benefit from a one-stop shop to find the latest fashion for their clients and styling projects, and designers are able to promote their designs to editors, advertisers, and celebrity stylists.

About The Strand Hotel

The Strand in New York City, offers brand-new contemporary luxury in Manhattan's trendy Midtown Fashion District. Guests will discover classic charm and warmth along with style and impeccable service at this exciting Manhattan hotel. Sleek and distinctive on the exterior, the interior has an atmosphere all its own. Each room features custom furnishings inspired by mid-century Bogart elegance and designed by Lisa Knight. True to this style, the Strand is accented by a collection of vintage photography from the archives of Condé Nast.

http://www.belesprit.net

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