VisionPoint Marketing Launches Website Redesign For N.C. State University College Of Management

Top Quote New Website For Undergraduate Programs Strategically Focused On Real World Education, Ease Of Use. End Quote
  • Raleigh-Durham-Chapel Hill, NC (1888PressRelease) November 13, 2010 - Diane Kuehn, president and CEO of VisionPoint Marketing (, has announced that the firm has completed a website redesign project for North Carolina State University's College of Management Undergraduate Programs ( Through strategic research, compelling design and content development, VisionPoint Marketing has created a user-friendly hub for current students and an inspiring marketing tool for prospective students of the college's undergraduate programs.

    "We are extremely pleased with our new undergraduate programs website," said Shannon Davis, associate dean of Undergraduate Programs at the College of Management. "We had heard concerns from students who were having difficulty navigating our former website, and too often, simply couldn't find the information they were after. The new website's architecture focuses first on usability, giving both current and prospective students a more engaging and user-friendly experience. It's also easier for faculty and staff to navigate, allowing them to quickly locate the information they need so they can focus more time on academic issues."

    "Given the recent economic climate, we wanted to create a web presence that would make current and future students feel like they can have a positive impact on how business is done both here in the United States and globally," said Anthony Poillucci, vice president of strategy and creative "The site is peppered with bold, inspirational statements and uses modern visual business language to connect with these target user groups."

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    - The new website incorporates the ExpressionEngine publishing platform.

    VisionPoint Marketing provides strategic consulting, development, and execution of online marketing solutions for mid-sized organizations. Recognized as a leader in integrated marketing programs, VisionPoint Marketing specializes in web design, search marketing, branding, social media, email marketing, and web statistics analysis and planning. A minority and woman-owned business headquartered in Raleigh, N.C., VisionPoint Marketing received the Greater Raleigh Chamber of Commerce's Pinnacle Business Award for Steady Growth and Profitability, recognizing the firm's outstanding growth and sustained success. For more information, please visit, or call (919) 848-2018. Send inquiries to info ( @ ) visionpointmarketing dot com dot

    Jake Potter
    MMI Public Relations
    (919) 233-6600
    jake ( @ ) mmipublicrelations dot com

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