US Gambling Market Hits $67 Billion in 2026, Online and Sweepstakes Casinos Surge

The U.S. commercial gaming market is projected to reach $67 billion in 2026, driven by rapid growth in online casinos, mobile sports betting, and sweepstakes platforms. Digital channels now generate 30 percent of revenue, with strong mobile adoption, expanding regulation, and rising public acceptance fueling continued industry momentum. End Quote

(1888PressRelease) February 27, 2026 - In 2026, it is projected that total U.S. commercial gaming revenue will reach $67 billion, fueled by online gambling’s ongoing growth and the proliferation of sweepstakes throughout the country. This prediction draws on our current data, which solidifies digital as an increasingly dominant force in the American gaming ecosystem. For years, brick and mortar casinos have served as the primary financial engine, but lately, online casinos and mobile sports betting have played a greater role in the industry’s success, together accounting for 30% of total U.S. commercial gaming revenue.

With sports betting only legal in one-fifth of the states, there is enormous potential for even greater revenue growth in the coming years as other states ease regulations and more Americans gain access to legal betting.

Moreover, the democratizing benefits of safe, regulated online gaming are gaining greater acceptance on both sides of the political aisle. The American Gaming Association (AGA) published the results of a study that found a record 66 percent of Americans believe that gambling is an acceptable activity. The study also found that 49 percent of Americans have a favorable view of the casino gaming industry, up from 41 percent the previous year.

Mobile technology is still at the heart of this growth. It’s been estimated that over 60% of ALL online wagers are now placed using mobile devices; for sweepstakes that number increases to about 65%. The steady stream of developments is pushing these numbers ever higher - improvements to mobile sites and apps, the added convenience of e-wallet instant payments, and social elements like tournaments and leaderboards are all boosting player engagement and keeping users coming back for more.

While the digital world opens up new possibilities for revenue with broader global access to players, it also intensifies competition. Advances in technology and evolving customer preferences mean that operators worldwide are investing in their digital platforms to keep up with customer expectations.

Experts believe that this $67 billion figure is due to several factors - regulatory expansion, tech advancements, and the growing willingness of consumers to adopt online gambling. They also highlight the complementary expansion of responsible gaming tools such as spending limits, self exclusion programs, and real time monitoring systems to foster safe engagement with the growing access. Read the full study of gambling market trends and sweepstakes insights at sweepspulse.com. - https://sweepspulse.com/guides/gambling-statistics-in-the-us-2026-key-casino-gaming-and-sweepstakes-stats-and-trends/

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