Unity Business Exhibition debuts in Dubai; Anishkaa Gehani addresses on the importance of PR in the new normal

Top Quote The one-day event was attended by 300 plus business entrepreneurs, featured 30 plus business exhibitors and had over 7 keynote speakers. Event Partners Yardstick Marketing Management participated among other industry stalwarts to addresses common business challenges and explore synergies. End Quote
  • (1888PressRelease) April 01, 2021 - Limitless Ideas, the organisers of Unity Business Exhibition successfully hosts its 1st edition at Radisson Blu, Canal View, Business Bay.

    Ms. Anishkaa Gehani, Founder and CEO of Yardstick Marketing Management was the first speaker of the day to talk about positives of PR, highlighting the importance of PR and the art of storytelling. She spoke on the significance of PR in the new normal and how brand building and brand awareness are two of the main key roles of PR which plays an important part in building Brand Equity. At the exhibition Anishkaa also showcased some of her recent client case studies that exhibit how her innovative and strategic PR campaigns have been successful in garnering stellar results for her

    Thank you

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