Unique New Jackpot App Raises Money For Alzheimer's Sufferers

Top Quote A ground-breaking new puzzle app for mobile phones will uniquely allow players to compete for a jackpot of at least 2,500, as well as raising money for Alzheimer's sufferers at the same time. http://www.crypticcrystals.com/ End Quote
  • (1888PressRelease) November 16, 2012 - Cryptic Crystals is a 3D puzzle with a host of levels to suit all abilities of players.

    The puzzle takes the form of different shapes, according to the difficulty of the level, beginning with a cube. Each face has different symbols and colours on it - the objective being to return the shape to its original state after it has been mixed up.
    Players will be able to try and solve the various puzzles for fun, or compete against each other for the jackpot.

    This will involve 33 levels, each of which will have to be solved before you can move on to the next. The jackpot winner will be the one to complete the most difficult level in the fewest moves, and fastest time.

    It's the first app to offer such a prize fund to the person who can unlock all the different levels to the game. A percentage of the money raised from every sale of the app will be added to the jackpot - which is guaranteed to be at least 2,500 - and the same amount donated to the Alzheimer's Society.

    The app is the brainchild of Shropshire-based Tim Edwards, who owns a plant nursery, but used his life-long love of maths and puzzles to come up with the concept of the game.

    Mr Edwards says the app is a great way of giving your brain a 'work out' - a practice which has been highlighted and encouraged by Alzheimer's campaigners.

    "I chose the charity as there seems to be a natural fit with the puzzle. There have been reports suggesting that mental stimulation - such as puzzle-solving - can help stave off the onset of Alzheimer's is a truly horrific disease for both the sufferer, and everyone around them, and if sales of the app can help fund more research then I will be delighted.

    "Not that the puzzle is just about a mental work-out. It's fun for all ages, and I hope the added incentive of the jackpot will really sharpen its appeal, and raise the competitive stakes."

    The 49-year-old, who is married with three children, said the idea for the puzzle came to him during a train journey home from London. Though a horticulturist by profession, he has a lifelong love of maths and geometry, and a particular interest in shapes.

    "I'd just done a Sudoku puzzle and started wondering what a three dimensional equivalent would look like.

    "Not long after, I went off to France with the family and took with me some card, sticky tape and coloured pens and, to the family's frustration, by the end of the holiday I'd worked out the puzzle.

    "I thought at first of creating a physical game, but looking at how people now do puzzles, I felt developing an app would be the best way to go.

    "I have designed it so everyone who plays it should be able to find a level which really challenges them - it's frustrating, addictive and great fun all at the same time, with the added advantage you are keeping your brain active and exercised.
    "For those who are very good at it, they could also win a great deal of money. The more people who play, the bigger the jackpot, and the greater the donation we'll be making to the charity."

    Angus Nelson, acting director of fundraising for the Alzheimer's Society, said: "'We rely on voluntary donations and are thrilled to have been chosen by Tim as a beneficiary of funds raised from the sale of his app.

    "One in three people over 65 will die with dementia, so the condition will touch most of our lives at some point. The money raised will help us to support people to live well with dementia today and fund research to find a cure for tomorrow.'

    The app comes in both iPhone and android versions, and will be available to download from app stores from early November 2012.

    You can see how the game app looks at href="http://www.youtube.com/watch?v=aZMPuUd72WA
    Or view the website at http://www.crypticcrystals.com/

    More more information, ring Tim on 07831 258202. Issued by Helen Moffat, The Marketing Room, on 01543 468621

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