Twongo Expands Into Wilmington, N.C. Market

Top Quote Cary, N.C.-Based Group-Buying, Social Savings Platform Now Partnering With Wilmington Businesses To Offer Daily And Weekly Consumer Deals. End Quote
  • Raleigh-Durham-Chapel Hill, NC (1888PressRelease) April 14, 2011 - Brad Halferty, president and CEO of Twongo, LLC (http://www.twongo.com), a social savings platform launched in 2010 that combines discounts, social media and marketing in a unique team-buying service, has announced the company's recent expansion into the Wilmington, N.C. market. The company will use this opportunity to partner with area businesses in offering residents, students and tourists a variety of daily and weekly retail discount opportunities through the company website, subscriber e-mails and the social media channels Twitter and Facebook. Twongo's "deals" vouchers are valid for discounts of anywhere from 50-70 percent off retail goods. A voucher's discount value increases as more people invest in it during its allotted time.

    Twongo was first launched in Cary in 2010 and saved Triangle residents more than $1 million throughout the company's first year of operation. Subscribers enjoy significant price reductions in many retail genres such as dining and hospitality, entertainment, automotive, health and wellness, domestic, and lifestyle and beauty.

    QUOTES:
    "We consider expanding into the Wilmington market a natural extension," said Halferty. "North Carolina's coastal region is a premier destination for tourists from all over the eastern part of the country. In addition to serving Wilmington residents and students, we look forward to seeing visitors of the area, who might be unfamiliar with the local retail surroundings, take advantage of Twongo. We also see this as a great opportunity for local businesses, which are always looking for ways to reach this target audience."

    NEW MEDIA CONTENT:
    Twongo Blog:
    http://blog.twongo.com/

    Twongo on Twitter:
    http://twitter.com/twongo

    Twongo on Facebook:
    http://www.facebook.com/Twongo

    DETAILS:
    - The allotted time to invest in Twongo's daily "deal" is 24-48 hours.

    - Twongo's weekly "big deal" runs Monday through Friday.

    - Halferty also leverages partnerships with local businesses to offer consumers incentives that benefit community nonprofits and causes through Twongo's Power of Group Giving deals.

    ABOUT TWONGO, LLC:
    Launched in 2010 by Brad Halferty, Twongo, LLC is a Cary, N.C.-based company that combines discounts, social media and marketing in a unique team-buying service, benefitting both businesses and consumers. Derived from the Chinese concept of "tuangou," or "group buying," Twongo partners with businesses to offer daily and weekly discount deals via daily subscription e-mails, Facebook, Twitter and Twongo's website. As more individuals purchase the deals or "buy-in," the discount increases, resulting in a significant consumer savings on goods and services as well as the acquisition of new customers and word-of-mouth marketing exposure for businesses at the fraction of the cost of traditional advertising. With a rapidly growing local subscriber base, Twongo saved Triangle residents over $1 million during its first year of operation. In addition to the Triangle, the company operates in Wilmington, N.C., and the Kelowna and Whistler markets of British Columbia, Canada. For more information, visit http://www.twongo.com.

    Kathleen Mongero
    MMI Public Relations
    (919) 233-6600
    kathleen ( @ ) mmipublicrelations dot com
    http://twitter.com/MMIPR
    http://www.mmipublicrelations.com

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