TheySaid Launches AI-Powered Conversational Survey and Interview Platform
TheySaid has launched an AI-powered survey and interview platform that replaces outdated forms with conversational feedback. Built by the team behind UserTesting’s IPO, it helps organisations boost engagement, speed analysis, and turn responses into actionable insights.
- (1888PressRelease) August 20, 2025 - TheySaid today announced the launch of its AI-powered survey and interview platform designed to replace outdated feedback forms with real-time, conversational experiences. Built by the team behind UserTesting’s IPO, the platform helps modern organisations collect deeper insights faster by enabling customers, employees, and users to talk directly with AI.
Traditional surveys are often ignored, time-consuming to analyse, and limited in the quality of responses they generate. TheySaid addresses these challenges by applying natural language processing to run AI-led conversations, ask adaptive follow-up questions, and deliver instant summaries. This reduces feedback cycles from weeks to minutes, making it easier for teams to turn feedback into actionable strategies.
“Surveys haven’t changed in decades, and the result has been poor engagement and shallow insights,” said Lihong Hicken, Founder of TheySaid. “We created TheySaid to make feedback as natural as a conversation—giving companies both the depth of interviews and the scale of surveys.”
The platform supports a wide range of use cases including customer onboarding, churn analysis, product validation, employee engagement, and pricing research. By combining AI-driven surveys, interviews, and sentiment analysis in one tool, TheySaid enables organisations to capture the voice of the customer and employee at every stage of the journey.
Early adopters have already reported measurable improvements. A B2B SaaS company using TheySaid increased its customer response rate from 6% to 29% in the first month, while reducing onboarding friction and improving customer satisfaction scores.
“It’s not just a survey tool. It’s an intelligent conversation engine that listens, adapts, and delivers clarity,” said Chris Hicken, Cofounder of TheySaid.
Since launch, TheySaid has gained recognition across SaaS, HR, fintech, and product-led growth teams globally, reflecting the growing demand for smarter, more conversational approaches to feedback.
About TheySaid
TheySaid is an AI-powered survey and interview platform redefining how organisations collect and act on feedback. Founded by Lihong Hicken and Chris Hicken, the company brings together deep expertise in customer insights, product growth, and AI technology to help teams move beyond static forms toward intelligent, conversational feedback.
Press Contact:
Marketing Team - marketing ( @ ) theysaid dot io
TheySaid - https://www.theysaid.io
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