Superior Group Supports the cause of “pinktober” an annual breast cancer awareness by changing the color of their logo
“Pinktober” which is an awareness about breast cancer in the month of October is an annual campaign.
- (1888PressRelease) October 25, 2019 - For this campaign many brands around the world change their logo to pink as a sign to spread awareness among people. This was founded by American cancer society in 1985 which is now known as AstraZeneca and even now is held around the world. People around the world started this sentience by using pink ribbons, wearing pink clothes and changing brand logos to spread attentiveness. Many breast cancer survivors shared their stories among other people and were appreciated through their courageous journey.
This annual campaign was necessary as the cases of women dying from breast cancer started increasing at an alarming rate over time. As the cases increases, this campaign started as a savior for women to stop this disease and spread awareness among them, spreading the word about what is causing this, it’s symptoms, it’s treatment, what to avoid and what not to, and how to know about it in its early stages. The awareness was spread among students, workers, housewives, and other women. After this campaign inflamed attentiveness every year, the cases of breast cancer decreased drastically, fulfilling the goal of this campaign.
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