Strativity Group Announces New Dates for the 2010 Customer Experience Management Certification Program

Top Quote The company has announced new dates for the certification program in both the US and UK for 2010. The program will be held on October 5-7, 2010 at the Hilton Scottsdale Resort & Villas, Scottsdale, Arizona USA and at the Hilton London Paddington, London England on November 15-16, 2010. End Quote
  • (1888PressRelease) July 24, 2010 - Now in its fourth year, the CEM program dates announced for both the US and UK for 2010.

    Rochelle Park, NJ, July 23, 2010 - Strativity Group. announced today the continuation of its CEM certification with an optional third day of practice with the implementation of CEM principles, concepts and methodology. Participants who attend the core two-day program can choose to attend a third day of instruction which focuses entirely on reinforcing the lessons learned through extensive and interactive group exercises.

    The CEM Certification Program, which was first introduced in 2007, remains the only such program available to business executives who are interested in specializing in customer experience management and successfully implementing CEM strategies. "With today's global economic downturn, businesses are increasingly pressured to find cost effective methods to improve customer loyalty and retention," said Lior Arussy, President of Strativity Group, Inc. "This program is designed to teach participants to separate profitable customers from unprofitable ones and the means to focus their efforts on the right customers to increase revenue and profit."

    The CEM certification program covers key issues such as:
    Touch Point identification and prioritization
    Customer experience design methods
    Customer segmentation and how to focus on the right customers
    Financial models to justify investment in CEM
    Employee engagement
    Methods to capture and utilize voice of customer data
    Organizational alignment

    Certification from the program will be awarded to attendees who demonstrate their expertise and knowledge in CEM during the program.

    Organizations that sent delegates to past CEM Certification programs include: ABN Amro Bank, American Airlines, Blue Cross Blue Shield, Cargill, FedEx, Herbalife, Liberty Mutual, Merck, Nationwide Insurance, Parker Hannifin Corporation, Philips, Reliant Energy, Ricoh, RJ Reynolds, Siemens, Waste Management and Wyeth.

    Since 2007, the CEM Certification Program has hosted business professionals from around the world, including the countries of: Austria, Belgium, Colombia, Brazil, Canada, England, Ghana, Nigeria, Norway, South Africa, Spain and Venezuela.
    To learn more about the certification program, please visit

    About Strativity Group, Inc.

    Strativity Group, Inc. is a global customer experience research and consulting firm specializing in design, innovation and deployment of differentiating, profitable customer experiences. Utilizing a multidisciplinary methodology which includes diagnostics, consulting innovation, organizational readiness, employee education and communication we ensure successful execution and realization of the financial benefits. Our focus is very simple: successful execution of your customer experience strategy. These effective strategies typically deliver fast, measurable return on investment within 6-9 months.

    Strativity Group. Inc. works with both Global 2000 companies as well as emerging businesses around the world. Our clients include Nokia, Computer Associates, SAP, American Management Association, Seagate Technology, Honeywell, Siemens, Dimension Data, FedEx, CATIC, Circle K, University of Pennsylvania, The Fund, Capital One, Jacada, Wyeth, Sage, Herbalife, Akibia, National, Lockheed Martin, Crown Plaza Hotels & Resorts and Nordea.

    Strativity Group brings the experience and knowledge to allow your organization to successfully transform their business into a customer-centric operation. The advantages of working with Strativity Group Include:

    Focus on execution - we are not in the report producing business
    Methodology-based practices
    Focus on customer strategies
    Successful track record working with large and small companies
    Organization wide approach
    Experience with outsourcing companies
    Innovative practices
    Creative solutions and ideas to reinvent your business
    Ability to educate and inspire employees
    Fast and flexible work

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