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South Jersey Web Expert Sees Marketing Opportunities Abound With Loyalty Programs

Top Quote Gina Gray- Reynolds says businesses need a Loyalty Program to attract and keep business. End Quote
  • (1888PressRelease) February 03, 2011 - Galloway, NJ - Gina Gray-Reynolds of 365 Loyalty, says, "the recession is not a factor in her business" because most local businesses are realizing repeat business keeps you in business.

    Many local businesses today are suffering in these economic times, but Reynolds and her unique profession of "attracting, rewarding and sending incentives" to consumers of particular businesses through the use of loyalty programs is an idea that is an old platform that is not being utilized enough at local businesses. Local Businesses today realize that they must create an ongoing relationship with their customers and clients. Gina, helps them with setting up loyalty programs that gets new customers and causes current ones to return more often.

    Studies have shown 37% of loyalty card holders visit and shop more frequently at a particular business if they have a rewards program. If a local business does not have a loyalty program in place, they are in fact missing business. 365 Loyalty program specializes in customer acquisition and customer retention with loyalty programs. "Once you acquire a new customer or client through advertising you must facilitate a program that stimulates them to return to your business, we do that through email marketing all card holders in the loyalty program."

    Her business crossed into of loyalty marketing programs by accident. Reynolds, has studied internet marketing for serveral years and worked on her own web sites, before deciding to help local businesses with one card multiple merchant local loyalty program in South Jersey and across the U.S.

    Today businesses are slowly realizing that coupons and discounts are a fantastic way to draw in new business. However without a secure-proven system to retain the new business may be foolish. Most business owners know it costs 8 times as much to attract a new customers than it does to keep them coming back. So to install a program that is affordable to business owners to retain those new customers is a vital tool.

    Reynolds says, must continue to new businesses and interact with consumers. You could use the 365 Loyalty program as a gift card, loyalty card and an electronic coupon card. 365 Loyalty is one card that can be used by many merchants offering different programs to each consumer they choose. By using this feature you have created a targeted, permission based avanue to pre-sell them again.

    She said her program is beneficial to by virtually every brick and mortar business in our region. Helping businesses attract, persuade and connect with consumers through a community loyalty program, Gina said, can help South Jersey businesses grow. When consumers shop local more money stays in the local community which is always a plus for your town.

    Gina, defined a community savings program as "a place where locals can save and get rewards for shopping at participating retailers". Thus helping the local business as well as the local community.

    "I see so many small businesses struggling and paying a fortune to attract new business. "Everybody advertises discounts and coupons now," she said. Then they fail at retaining the new consumers. They do not persuade them to join their loyalty program. Rewarding shoppers will entice them to come back multiple times.

    She said consumers are insisting on showing appreciation for their business.

    "It doesn't matter what business you are in most people today are still only utilizing traditional media for advertising," she said. As budgets are tightening consumers are going to go where they feel they get the best value for their money.

    In six years of perfecting her skills in Internet marketing she now wants to implement her nationwide expertise into small businesses across New Jersey and other states to help improve the economy and other states.

    "My goal is to be able to set up at least 300 South Jersey businesses. If I can change the way local businesses relate to consumers of 300 businesses in the next year, that would be big. That's going to help the local and state's economy."

    From restaurants to retail stores, Reynolds sees big things coming for the future of South Jersey and advertisers.

    There is not a person in the world that would not realize that getting rewarded with loyalty and discounts through a card program would be beneficial to all.

    Reynolds's repertoire for helping businesses succeed with Internet marketing includes SEO, Google, e-mail marketing, business blogging, social media, Web analytics and Web site management.

    Gina Gray-Reynolds can help your businesses get a head start to loyalty rewards for your customers. Contact Gina Gray at http://www.365loyalty.com or at 609-568-6012.

    Jan 31, 2011 - Contact Info: Gina Gray -Reynolds
    365Loyalty ( @ ) gmail dot com
    (609)568-6012

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