SAPexperts Explains How to "Use Predictive Analysis to Gauge the Effect of a Price Change or a Promotion on Sales"

Top Quote SAPexperts posted a new article to its BI hub. End Quote
  • Boston, MA-NH (1888PressRelease) January 24, 2014 - SAPexperts posted a new article to its BI hub, "Use Predictive Analysis to Gauge the Effect of a Price Change or a Promotion on Sales".

    This article focuses on predicting the outcome of a promotional program or price change on sales figures, using predictive analysis. Sunil Mehta and Biswajit Biswas provide step-by-step instructions that focus on the food and beverage industry.

    Authors Sunil Mehta and Biswajit Biswas will describe the impact of a promotion scheme in different markets across a region, with the emphasis on how to identify the impact of a price change and a scheme. They then delve into forecasting future sales, a method that requires historical sales data.

    The article is located at:

    About the Authors:
    Sunil Mehta is a senior business process consultant at SAP GD. He completed his master's degree in symbiosis in Pune, India, and in 2003, he started his career in IT. He is a certified SAP FI/CO consultant working in the analytics space for more than six years. During his career, he has been associated with Accenture, IBM, Capgemini, and KPMG, and he has worked on various roles, including consultant, solution architect, and project manager.

    Biswajit Biswas works at SAP GD and is a subject matter expert in SAP analytics. He has five years' experience. He is proficient in the SAP BusinessObjects suite of reporting tools and SAP Data Services. He has been associated with development of Rapid Deployment Solutions for analytics on SAP HANA, focusing on the utilities industry.

    About SAPexperts:
    SAPexperts, produced by WIS Publishing, is an independent online resource that publishes step-by-step articles, video tutorials, case studies, quick tips, and tools for SAP professionals. Content is divided among nine major SAP topic areas, called "hubs," and include expertise in the areas of Financials, BI, SCM, HR, CRM, GRC, Solution Manager, Project Management, and IT. Access to is obtained through annual subscriptions. More information can be found at

    About WIS Publishing:
    WIS Publishing is the premier independent provider of SAP training materials, with more than 250,000 customers in 61 countries. WIS Publishing is the publisher of SAPinsider, insiderPROFILES, and the SAPexperts publications, and is the producer of the SAPinsider conferences. For more information, visit

    SAP is a registered trademark of SAP AG in Germany and several other countries. WIS Publishing is not affiliated with SAP AG or any of the SAP AG group of companies.

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