SAPexperts Explains "An Introduction to Marketing Solutions Powered by SAP HANA (CRM 2013)"

Top Quote SAPexperts posted a new video to its CRM hub. End Quote
  • Boston, MA-NH (1888PressRelease) January 10, 2014 - SAPexperts posted a new video to its CRM hub, "An Introduction to Marketing Solutions Powered by SAP HANA (CRM 2013)".

    This video, recorded at the SAPinsider CRM 2013 conference, focuses on an introduction to SAP CRM marketing solutions powered by SAP HANA that provides insight into how they can be used to empower marketing users with real-time customer data and user-driven analytics.

    You will:

    View use cases that illustrate how new marketing offerings powered by SAP HANA enable financial performance management for marketing, real-time marketing automation, and high performance and precision marketing.
    See how SAP Customer Usage Analytics powered by SAP HANA can be used to support your marketing, sales, and service departments by providing instant access to large volumes of customer data.
    Come away with insight into the roadmap for marketing solutions powered by SAP HANA and an understanding of how they can be used to help marketing users transform their business.

    This presentation is from CRM 2013. For more information about this and our other conference and seminar offerings, visit the SAPinsider website.

    The article is located at:

    About the Author:
    Vikas Venugopal, a Solution Manager at SAP

    About SAPexperts:
    SAPexperts, produced by WIS Publishing, is an independent online resource that publishes step-by-step articles, video tutorials, case studies, quick tips, and tools for SAP professionals. Content is divided among nine major SAP topic areas, called "hubs," and include expertise in the areas of financials, BI, SCM, HR, CRM, GRC, Solution Manager, Project Management, and IT. Access to is obtained through annual subscriptions. More information can be found at

    About WIS Publishing:
    WIS Publishing is the premier independent provider of SAP training materials, with more than 250,000 customers in 61 countries. WIS Publishing is the publisher of SAPinsider, insiderPROFILES, and the SAPexperts publications, and is the producer of the SAPinsider conferences. For more information, visit

    SAP is a registered trademark of SAP AG in Germany and several other countries. WIS Publishing is not affiliated with SAP AG or any of the SAP AG group of companies.

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