Sage release new CRM Connector in association with Dublin-based Enbu

Sage has now formally released the Sage 200/CRM Connector, the latest in the series of Sage Business Management Solutions & CRM Connectors. The Connectors are frameworks that fully integrate the Business Solutions and Sage CRM. End Quote

(1888PressRelease) April 13, 2016 - The new product was developed in association with Enbu Consulting, the leading Dublin-based specialist in Integration and CRM software.

Key functionality of the Sage 200/CRM Connector includes:
- Link multiple finance databases to a single CRM database
- Populate Sage CRM database from Sage 200
- Create a finance account from a CRM company
- Create orders and quotes via native CRM web form
- Price enquiry using Sage CRM screens
- Marketing groups based on purchase history
- Mail merge
- Finance data available in CRM dashboards

Commenting on the development, Enbu Consulting's Managing Director, Fran Meggs, said that "We specialise in integration frameworks, and have been a Global OEM with Sage since late 2014. This latest collaboration was a greenfield project that Sage brought to us, and involved over 150 days of R&D."

"This connector is a much more feature-rich product, and is the biggest, strongest and most robust product that we've brought to market to date. We're confident that this integration of CRM modules and accounts will set a genuinely new standard."

David Beard, CRM Principal at Sage, commented that "Enbu have a really deep understanding of the CRM landscape - not just in terms of coding, but also in terms of what the end user really wants. Their expertise in the real-world CRM delivery for their own clients is what makes them the obvious collaboration partner for Sage on projects like the Sage 200/CRM Connector."

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