Rishav Jaykar Unlocks the Future of Digital Storytelling with His New Book “Content Marketing Unlocked: From Content to Customers”
Entrepreneur, author, and marketing strategist Rishav Jaykar shares the ultimate guide to transforming creativity into customers - redefining how modern content connects with people.
- (1888PressRelease) November 12, 2025 - The digital world is crowded with content, but few creators truly understand how to turn creativity into conversion. Rishav Jaykar, a visionary Indian entrepreneur and marketing strategist, is changing that narrative with his latest book, “Content Marketing Unlocked: From Content to Customers.”
This book is not just a marketing manual - it’s a practical framework designed for creators, businesses, and marketers who want to master the psychology of audience engagement and build a brand that sells with authenticity.
A Book Born from Real Experience
Before becoming an author, Rishav Jaykar (real name Rishav Ranjan) built his foundation as the Founder of Promotency, a digital marketing and development company that empowers brands to grow through creativity, strategy, and empathy. Drawing from years of hands-on experience, his book breaks down how real-world content works - from understanding audience demographics and pain points to crafting impactful storytelling strategies.
The book’s sections - Purpose & Goals, Audience Demographics, Pain Points, Content Pillars, and Research Techniques - give readers a step-by-step roadmap to build trust, boost engagement, and convert followers into loyal customers.
“Content doesn’t fail because it’s bad - it fails because it doesn’t connect,” says Rishav Jaykar.
“I wrote this book to bridge that gap - to teach creators how to connect first, then convert.”
Bridging Creativity and Strategy
Content Marketing Unlocked stands out for its simplicity and depth. Rishav combines the science of marketing with the art of storytelling - offering actionable methods to:
Identify audience personas through real-time insights and analytics
Build long-term strategies using content pillars and calendars
Integrate SEO, visuals, and brand voice effectively
Balance quantity and quality for consistent digital growth
The book is a complete guide to transforming scattered content into structured storytelling - making it perfect for marketers, entrepreneurs, freelancers, influencers, and small business owners.
About the Author: The Visionary Mind Behind Promotency
Born in Munger, Bihar, and raised in a family of educators, Rishav Jaykar grew up believing in hard work and creativity.
Today, he stands as one of India’s rising creative entrepreneurs - known for blending strategy, storytelling, and sincerity in everything he does.
Rishav is the Founder of Promotency and Co-Founder of Chatroll, ventures that focus on humanizing the digital experience.
He’s also the author of another insightful book, “The Art of Visual Storytelling,” which explores how creators can use emotion and structure to build unforgettable narratives.
As an artist, author, and marketing leader, Rishav’s mission is to make creativity accessible - helping others see that ideas, when shaped with intention, can change lives.
“I don’t just teach marketing,” Rishav says. “I teach purpose - because when you create with purpose, success follows naturally.”
Why Everyone Should Read “Content Marketing Unlocked”
Because it’s more than a book - it’s a movement.
A movement to empower every creator, business owner, and dreamer to build their story, their brand, and their audience with clarity and honesty.
Whether you’re starting your first social media page or running a full-scale agency, Rishav’s words offer a roadmap to go from content to customers - and from effort to impact.
About Rishav Jaykar
Rishav Jaykar (Rishav Ranjan) is an Indian entrepreneur, author, and digital marketing strategist.
He is the Founder of Promotency and Co-Founder of Chatroll, leading companies that focus on marketing innovation, digital growth, and creative storytelling. Rishav is the author of “Content Marketing Unlocked: From Content to Customers” and “The Art of Visual Storytelling.”
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