Rebekah Guyon, Attorney, Greenberg Traurig, LLP to speak at What’s New in Privacy 2019: CCPA and Other Privacy Implications For Emerging Technologies

Top Quote The Knowledge Group/The Knowledge Congress Live Webcast Series, the leading producer of regulatory focused webcasts, has announced today that Rebekah S. Guyon, Attorney, Greenberg Traurig, LLP will speak at the Knowledge Congress’ webcast entitled: “What’s New in Privacy 2019: The CCPA and Other Privacy Implications For Emerging Technologies LIVE Webcast.” End Quote
  • (1888PressRelease) January 03, 2019 - This event is scheduled for Wednesday, January 9, 2019 at 3:00 pm – 4:00 pm EST.

    For further details, please visit:

    About Rebekah S. Guyon
    Rebekah S. Guyon is an intellectual property and entertainment attorney in Greenberg Traurig’s Los Angeles office. She represents clients in a variety of matters, including intellectual property, technology, privacy, entertainment, Internet law, Telephone Consumer Privacy Act disputes, and class action defense. She also counsels clients on security and privacy matters, such as data security breaches and the Federal Wiretap and Stored Communications Acts.

    About Greenberg Traurig, LLP
    Greenberg Traurig, LLP is an international, multi-practice law firm with approximately 2,000 attorneys serving clients from 38 offices in the United States, Latin America, Europe, Asia and the Middle East. We offer a multidisciplinary team solving real-world problems in the business, political and legal environments of major commercial centers. With experience in more than 100 practice areas, Greenberg Traurig is positioned to help clients achieve their objectives both domestically and in the global marketplace. Our IP and Technology Practice of more than 180 full-time IP and technology attorneys provide strategic counsel for clients requiring in-depth understanding in specialized technology. Experienced in federal and state court litigation of patent, trademark, trade dress, trade secret and copyright infringement, as well as in computer software-related disputes, our attorneys have handled some of the most complex IP cases. Greenberg Traurig’s Cybersecurity, Privacy & Crisis Management group is dedicated to developing strategies to address privacy, data security, and information management issue, with experience that encompasses the full array of legislation and regulations.

    Event Synopsis:
    Data tracking and analysis are playing a vital role in the success of businesses nowadays. Data gathered through cookies and website tracking, in general, not only helps companies optimize their clients’ website experience but it also provides them vast marketing opportunities. However, the many benefits of this business trend do not come without a wide of array of legal risks, particularly with the surge of new privacy laws.

    On June 28, 2018, the California Consumer Privacy Act (CCPA) was signed into law to protect user data privacy by regulating collection, management, and usage of the users’ personal information. With the recent updates on the CCPA and the continuous emergence of data privacy initiatives in several U.S. states, it is being predicted that the federal government will follow suit. Thus, organizations must keep themselves abreast of the recent updates and trends in this rapidly evolving legislative climate, to ensure compliance and avoid potential penalties.

    In this LIVE Webcast, a panel of distinguished professionals and thought leaders will help businesses, organizations and their counsel understand the important aspects of this significant topic. They will provide an in-depth discussion of privacy laws in the U.S., specifically the CCPA. Speakers will also offer best practices in developing and implementing an effective data privacy protection policy and in ensuring compliance with applicable privacy laws.

    Key topics include:
    • The California Consumer Privacy Act of 2018: What It Is and Why You Need To Know
    • The CCPA’s Implications for Emerging Technologies
    • Best practices for Uses of Biometric Data
    • Autonomous Vehicles and New Transportation

    About The Knowledge Group/The Knowledge Congress Live Webcast Series
    The Knowledge Congress was established with the mission to produce unbiased, objective, and educational live webinars that examine industry trends and regulatory changes from a variety of different perspectives. The goal is to deliver a unique multilevel analysis of an important issue affecting business in a highly focused format. To contact or register to an event, please visit:

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