PlusX Electric Partners with Service My Car to Power the UAE's Dual Vehicle Ownership Era

Strategic collaboration integrates on-demand EV charging with the UAE's leading digital car servicing platform, creating a unified experience for households managing both electric and internal combustion vehicles. End Quote

(1888PressRelease) April 18, 2026 - Dubai, UAE - PlusX Electric, Dubai's homegrown, DEWA-approved EV charging and electric mobility solutions provider, today announced a strategic partnership with Service My Car, the UAE's leading digital vehicle servicing platform powered by Bhawan Group. The collaboration is designed to simplify life for the rapidly growing segment of UAE residents who own both an electric vehicle (EV) and an internal combustion vehicle (ICV), bringing charging, servicing, and aftersales support together under one connected ecosystem.

The partnership responds directly to a new phase of mobility taking shape across the Emirates. As EV adoption accelerates, a clear "ICV–EV combo" trend has emerged - households are adding an electric vehicle as a daily commuter or second car while continuing to rely on a petrol or diesel vehicle for long-distance journeys and added flexibility. This shift is creating demand for integrated solutions that can support both vehicle types within a single ownership journey, rather than forcing customers to navigate separate providers for charging, maintenance, and roadside support.

A Unified Mobility Ecosystem
Through this partnership, PlusX Electric's full suite of EV charging solutions - including on-demand mobile charging, Portable Charging Pods, EV pickup-and-drop charging, home and office charger installation, and emergency roadside charging assistance - will be integrated into Service My Car's digital servicing platform. In turn, Service My Car's comprehensive vehicle care services, including pickup and delivery, RTA passing, detailing, insurance, vehicle evaluation, and history reports, will be accessible to PlusX Electric's growing community of EV owners.

The result is a single, connected experience where customers can manage servicing for their petrol car and charging for their EV through aligned, app-driven touchpoints - eliminating the friction of coordinating multiple service providers.

Leadership Commentary
Chintan Sareen, Founder and CEO of PlusX Electric, said: "The future of mobility in the UAE is not a switch from petrol to electric - it's a blend. More and more UAE households are running two vehicles on two very different technologies, and they deserve one experience that understands both. Our partnership with Service My Car brings together the country's most trusted digital servicing platform and the UAE's most responsive EV charging network, so customers no longer have to choose between convenience for their petrol car and confidence for their EV. They get both, in one place." "As a Dubai-grown, DEWA-approved provider, we've built PlusX Electric around a simple idea: charging should be as easy as charging your phone. This collaboration extends that philosophy to the entire dual-vehicle ownership journey and supports the UAE's national ambition of building a smarter, cleaner, and more connected mobility landscape."

Prem Anandkumar N, Business Head at Service My Car, added:
"This partnership reflects the evolving reality of vehicle ownership in the UAE. Many of our customers today are managing both EVs and traditional vehicles, and they need a solution that supports both seamlessly. By integrating PlusX Electric's charging capabilities into our ecosystem, we are making ownership simpler, smarter, and more connected than ever before."

Supporting a Connected, Future-Ready UAE
The partnership is aligned with the UAE's broader sustainability and mobility agenda, which includes expanding EV charging infrastructure to 10,000 stations by 2030 and achieving 50% electric and hybrid vehicles on UAE roads by 2050. Beyond integrated service delivery, PlusX Electric and Service My Car will collaborate on joint awareness campaigns to educate consumers on EV ownership, charging best practices, and the benefits of a mixed-fleet household - further reducing range anxiety and accelerating confident adoption.

This announcement follows a series of strategic moves by PlusX Electric to anchor itself at the centre of the UAE's emerging EV ecosystem, including its recent memorandum of understanding with VinFast Middle East to strengthen charging access and aftersales support for EV drivers in the country.

About PlusX Electric
PlusX Electric is a Dubai-based, DEWA-approved EV charging and electric mobility solutions company that makes owning an electric vehicle simple and hassle-free. Through a single app, PlusX Electric offers on-demand mobile charging, Portable Charging Pods, EV pickup-and-drop charging, home and office charger installation, emergency roadside charging, and EV insurance support. Trusted by thousands of EV owners across the UAE, PlusX Electric operates across all major areas of Dubai including Downtown, Dubai Marina, Business Bay, JLT, Palm Jumeirah, JVC, Al Quoz, and Dubai South. For more information, visit plusxelectric.com.

About Service My Car
Service My Car, powered by Bhawan Group, is the UAE's leading digital car service platform, offering a fully digital vehicle ownership experience including pickup and delivery, servicing, RTA passing, detailing, insurance, vehicle evaluation, and history reports.

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