Paragon Partners Taps The Miller Group For Corporate Rebranding

Top Quote Real estate firm collaborates with advertising agency for a digital makeover. End Quote
  • Los Angeles-Long Beach, CA (1888PressRelease) August 10, 2013 - Huntington Beach, CA based Paragon Partners, one of the leaders in Right of Way and Real Estate Consulting, chose The Miller Group, a Los Angeles integrated marketing firm, for its rebranding assignment based on Miller's prior commercial real estate experience, including a site launch and rebranding for Faris Lee Investments (www.farislee.com) and a re-branding effort for RE/MAX Commercial. The project included a new tagline, logo and website, celebrating Paragon's twentieth anniversary.

    Paragon's new logo symbolizes its success at delivering the right of way and real estate needed by public agencies and private companies for major infrastructure and energy projects. With a strong, clean design and robust messaging, the new website (http://www.paragon-partners.com) communicates Paragon Partners' commitment and industry wide recognition for Advancing the Industry through responsive client service and high quality work, according to Paragon Partners President and CEO Neilia LaValle.

    Throughout its 20-year history, Paragon Partners has maintained expertise in confirming completion and delivering land rights for real estate projects in both the public and private sectors. The firm focuses on clients involved in industries including energy, public infrastructure, transportation, telecommunication, and water. Paragon Partners' services are not limited to acquisition, project and property management, right of way engineering, and relocation assistance.

    Founded in 1990, The Miller Group (http://www.millergroupmarketing.com) is an award-winning, digital agency specializing in integrated marketing with offices in Los Angeles, New York and Dallas. Focused on middle market companies, The Miller Group serves both business-to-business and consumer-centric clients with expertise in advertising, research, strategic positioning, brand reinvigoration, new product launches, and video production.

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