OKS Lubricants to showcase its new line of retail products at Auto Expo 2016

Top Quote OKS Speciality Lubricants, one of the business subsidiary of German based Freudenberg Group in India, known for offering high performance lubricants. End Quote
  • (1888PressRelease) February 02, 2016 - It launched four products as part of the retail product portfolio expansion in the first phase. These products will be displayed at the Auto Expo 2016 - Components show to be held at Delhi from 4-7 february 2016, in Hall 10, booth 10.3.

    The four products that have been launched are OKS Chain Lube Spray, OKS Clutch and Brake Cleaner, OKS Rust Breaker, and OKS Heavy Duty Wheel Bearing Grease. The products have been designed to make maintenance easy and significantly increase the lifetime of components. For example, OKS Heavy Duty Wheel bearing grease, one of the products from this retail range, offers a new dimension of reliability for the demanding Indian Roads. It has been developed to ensure excellent performance, long life and a long service life of up to 100,000 kms. It is high performance grease designed for the lubrication of wheel bearings in trucks, buses, commercial transport vehicles and construction equipment.OKS intends to add more product offerings into retail segment in the near future. As part of the aggressive expansion plans, company has partnered with Balaji Textile Agency in Tamil Nadu, Simran Spares Pvt. Ltd., in Karnataka and Saawan Sales Corporation in Haryana to address the demand of the customers in North and South India.

    "We notice a vast gap in the product offerings specific to the automotive retail industry. We intend to tap this market with our vast experience and knowledge to develop superior products for the automotive retail industry. Certainly, there are many products that cater to these applications, but only handful of speciality products are focused on high quality and long term benefits to the customer." opines, Ponraj Natarajan, Head - Business Unit, OKS Speciality Lubricants.

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