NovaWhite Teeth Whitening Announces Participation at Dress for Success(R) Second Annual Shop for Success in New York and Los Angeles

Top Quote NovaWhite will provide teeth whitening product donations to Shop for Success in an effort to support the economic independence of disadvantaged women. End Quote
  • San Diego, CA (1888PressRelease) October 25, 2012 - NovaWhite, the professional at-home teeth whitening system ranked top ten by AOL for over five years, will provide product donations to the non-profit organization, Dress for Success Worldwide, in an effort to promote the economic independence of women across the nation. NovaWhite will contribute product to the second annual Shop for Success in New York City on October 19th and 20th and in Los Angeles on December 5th through December 7th.

    As a teeth whitening contributor of Dress for Success Worldwide, NovaWhite is donating product to the organizations Shop for Success events this year in an effort to promote the economic independence of disadvantaged women across the nation. In line with the Dress for Success mission, NovaWhite aims to support disadvantaged women in their efforts to look and feel professional through teeth whitening product donations.

    "We are so excited to have the opportunity to donate product to Shop for Success and contribute to such a powerful cause. Confidence is key and a brighter smile can help," says Matt Brock, co-founder of NovaWhite. "We hope to continue working with Dress for Success on events and donation opportunities in the future, aiming to help disadvantaged women directly. First impressions are vital in the interview process and we aim to provide these women with the second chance that they deserve."

    Guests can expect to receive teeth whitening samples and an exclusive promotional offer at the VIP kick-off in New York hosted by Rachel Roy and guests in Los Angeles will have a chance to bid on a NovaWhite Supernova Whitening Kit among other exciting items. Fashionable young professionals in New York and Los Angeles will enjoy exclusive deals on new designer merchandise and 100% of the proceeds from sales will go to Dress for Success' vital career development and employment retention programs.

    For more information about NovaWhite, visit:

    About NovaWhite
    NovaWhite has been selling teeth whitening for over 5 years and is ranked as one of AOL's top 10 at home teeth whitening companies. NovaWhite's teeth whitening formula is dental grade quality and used in professional dentist offices around the world. In addition, all NovaWhite products are produced and tested in accordance to applicable standards of the American Dental Association, Food and Drug Administration, and the International Organization for Standardization. NovaWhite provides its clients with the most dramatic teeth whitening transformations with the least amount of sensitivity at the best value possible.

    NovaWhite is an official sponsor of Operation Amerithon, supporting veteran communities across the nation through the Travis Manion Foundation. Now as the official teeth whitening partner of Dress for Success Worldwide, NovaWhite focuses on empowering disadvantaged women through ongoing product and monetary donations. For more information about NovaWhite, visit:

    About Dress for Success
    Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 120 affiliates and 13 countries across the globe. To date, Dress for Success has helped more than 650,000 women work towards self-sufficiency. Visit to learn more.

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