Nike, Inc. Celebrates Decades of Innovation and Inspiration in Sport

Nike, Inc. is one of the world’s largest and most recognized brands in sportswear, footwear, and athletic equipment. The company designs, develops, markets, and sells athletic footwear.
- New York, NY (1888PressRelease) October 01, 2025 - Nike, Inc. (NYSE: NKE), the world’s leading designer, marketer, and distributor of athletic footwear, apparel, and equipment, reaffirms its commitment to empowering athletes around the globe through innovation, performance, and bold inspiration.
Founded in 1964 by visionary partners Bill Bowerman and Phil Knight as Blue Ribbon Sports, Nike was officially renamed in 1971, taking inspiration from the Greek goddess of victory. Since then, the brand has grown into a global powerhouse, fueling the spirit of sport with its iconic "Swoosh" logo and the world-renowned "Just Do It" slogan.
With an unwavering dedication to pushing boundaries in design and technology, Nike serves athletes of all levels—from beginners to world champions. The company’s continued investment in performance-driven products, sustainability, and community empowerment cements its status not just as a sportswear brand, but as a cultural movement.
From the courts to the tracks, and from stadiums to city streets, Nike’s influence is unmatched. Through high-profile partnerships with elite athletes and teams, Nike remains at the forefront of sports innovation and cultural relevance.
About Nike
Nike operates as a group comprising the Nike, Jordan, and Converse brands, united by a common purpose to leave a lasting impact on athletes, sport, and the world.
Nike’s guiding purpose is summed up in its tagline - “Bring inspiration and innovation to every athlete in the world.”* (If you have a body, you are an athlete.)
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