Mims Distributing Company Adds Playboy Energy Drink To Its Portfolio

Top Quote Local Distributor Expands Nonalcoholic Selections With International Energy Brand. End Quote
  • Raleigh-Durham-Chapel Hill, NC (1888PressRelease) July 31, 2013 - Mims Distributing Company (http://www.mimsdistributing.com), a beer distributor that services a nine-county area in and around the Triangle, has announced that it has added Playboy Energy Drink to its roster of beverages, expanding its nonalcoholic offerings, which include Arizona Tea and SunnyD.

    Playboy Energy Drink features subtle hints of fruit and energizing ingredients such as horny goat weed, taurine, guarana extract and panax ginseng extract and recently entered the $37 billion global energy industry using the internationally-recognized Playboy brand, created by Hugh Hefner in 1953. Featured in both regular and sugar-free varieties, Playboy Energy Drink is currently the only energy drink offering from Mims Distributing.

    Mims Distributing is currently the only Playboy Energy Drink wholesaler in the United States. Pure NRG FX is actively seeking additional wholesalers. For more information on Playboy Energy Drink or on how to become a wholesaler for the brand contact Jim Mims at (919) 906-0133.

    "We are excited to be the first US distributor of Playboy Energy Drink," said Chip Mims, CEO. "The iconic imagery of the Playboy brand shows this is a unique beverage that is sure to please consumers."

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    Established in 1964 and based in Raleigh, N.C., Mims Distributing Company provides domestic, import and craft beer brands to licensed retailers in nine central N.C. counties - Chatham, Durham, Franklin, Granville, Orange, Person, Vance, Wake and Warren. It is the area's distributor for all Miller brands, including Miller Lite, Miller High Life and Icehouse. Mims' imports include Newcastle Brown Ale, Dos Equis, Red Stripe, Palm, Rodenbach, and Sapporo. It handles such craftbrews such as Yuengling, Sam Adams, Sierra Nevada, Lagunitas, Magic Hat, Anchor and Narragansett. Mims also carries cider from Crispin and non-alcoholic Arizona Tea. In 2007, Mims received the prestigious High Life Achievement Award from Miller, which recognized its top distributors in the nation. That same year, Mims also won the Newbie of the Year Award from Magic Hat as its best new distributor. In 2009, Mims was awarded Magic Hat's Pouring Partner of the Year Award as its top distributor in the country. Active in the local community, Mims supports efforts such as the Walk for Hope, and the Frankie Lemmon School. For more information, visit http://www.mimsdistributing.com.

    Jennifer Fair
    MMI Public Relations
    (919) 233-6600
    Jennifer ( @ ) mmipublicrelations dot com

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