Miller & Miller's Online-Only Petroliana & Advertising Auction will be Held Saturday, October 29th

Top Quote The 381-lot online-only auction features petroliana, advertising signs and tins, breweriana, general store, jukeboxes, toys and more, starting promptly at 9 am Eastern time. End Quote
  • (1888PressRelease) October 18, 2022 - New Hamburg, Ontario, Canada - A single-family owned 1966 Ford Ranger 250 Custom Cab "Camper Special" pick-up truck with Avion camper, and a United Motors Service single-sided porcelain neon sign, are both expected to do well in Miller & Miller Auctions, Ltd.’s online-only Petroliana & Advertising auction slated for Saturday, October 29th.

    The 381-lot auction, beginning promptly at 9 am Eastern time, will feature petroliana (gas station memorabilia), advertising signs, advertising tins, breweriana (beer and wine collectibles), general store items, jukeboxes, vintage and antique toys and more. There will be no in-person event to attend, but bidders can tune in to the live webcast on auction day to watch lots close in real time.

    The 1966 Ford Ranger camper pickup truck was purchased for hunting trips once a year, which explains in part why the odometer reads just 39,966 actual miles. The side-style vehicle boasts parchment cab and trim, and has 100 percent of its original Sahara beige paint. It’s powered by an 8-cylinder, 352ci engine and cruise-o-matic transmission, and should bring $35,000-$40,000.

    All estimates quoted in this report are in Canadian dollars.

    The American-made United Motors Service single-sided porcelain neon sign is from the 1930s. It has the original neon, insulators, transformer and can, has never been apart and retains the original orange paint over the screw heads. This small sign was designed to be hung in a window or displayed on a countertop. It has an estimate of $20,000-$25,000.

    A 2006 Harley Davidson Softail Deluxe black cherry motorcycle was purchased new from Dukes Harley-Davidson in Chatham, Ontario, with accessories, for $25,387.38 and includes the original bill of sale. The bike was well stored, but never used, and has an odometer reading of 51 actual kilometers. It’s expected to roar off for $9,000-$12,000.

    A 1940s Canadian White Rose Gasoline double-sided porcelain sign, round, with iconic ‘Slate Boy’ graphic, large at 4 feet in diameter and marked “"Vilas Enamel Products Ltd. Cowansville, Que", is expected to reach $8,000-$12,000. Carrying the same estimate is a 1940s American Santa Fe Trail System Bus Depot double-sided porcelain sign, 23 inches by 26 inches, each side featuring a detailed image of a 1940s bus in the Santa Fe system.

    Live, in-gallery previews will be held October 26th, 27th and 28th, from 12 o’clock noon until 5 pm each day in the Miller & Miller showroom, at 59 Webster Street in New Hamburg, Ontario.

    Miller & Miller Auctions, Ltd., has three major auctions planned for the rest of this year and early 2023, all online-only affairs and all slated for Saturday. They include a Luxury Watch auction on November 19th; an Automobiles, Advertising & Toys auction (The Gary Archer Collection) on December 3rd; and a Canadiana & Folk Art auction on February 11th, 2023.

    To learn more about Miller & Miller Auctions, Ltd. and the October 29th auction, please visit

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