Laura Long Joins Blue Sky Agency as Director of Digital Strategy

Top Quote Long charged with leading digital at growing shop. End Quote
  • Atlanta, GA (1888PressRelease) June 05, 2012 - Blue Sky Agency, one of the top independent, full-service advertising agencies in the Southeast, is pleased to announce the arrival of Laura Long, who will serve as the company's first appointed Director of Digital Strategy working with Blue Sky clients to create experiences for their customers across platforms.

    Long has spent nearly half of her 20+ year career working with agencies in the pursuit of creative solutions to her clients' business goals. Most recently she served as Vice President of Client Services for Definition 6 and has held other leadership positions at Nurun, Razorfish and Moxie Interactive. She has also been active in the agency and interactive community, having served as president of Atlanta Interactive Marketing Association and Women in Communications.

    "Laura will help proactively advance our clients' brands and maximize their digital potential. I am confident that she will not only strengthen our agency team but bring our full-service offerings to the next level," said Rob Farinella, Founder and President of Blue Sky Agency.

    Founded in 1994 in Atlanta, GA, Blue Sky Agency is known for delivering fresh thinking and outstanding creative solutions across multiple brand touch points. Their client roster includes local, regional and national brands such as the Atlanta Braves, Turner Entertainment Networks, Gas South, Off Broadway Shoes, InterContinental Hotels Group, and Reader's Digest North America, among others. The agency has a strong history of delivering meaningful results and long-term client retention through a comprehensive suite of integrated marketing services.

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