IDS Next unveils a new brand identity, logo, and tagline, reflecting their position and expertise in the hospitality market

Top Quote Embracing growth woven in change, IDS Next introduces a fresh look, adopting a brand that better represented their values. End Quote
  • (1888PressRelease) December 10, 2021 - IDS Next, the leading provider of smart hotel software across South Asia, the Middle East, Africa, and SEAPR, has unveiled their new brand identity, restating their commitment to combining their long-standing expertise with the latest technology and trends.

    Embracing growth woven in change led the company towards a fresh look, adopting a brand that better represented their values. The new logo reflects the scalable simplicity the company offers through their solutions and the company’s mission to fast forward the technological advancements in the hospitality industry.

    The new tagline “Always Ahead” encompasses the company’s dedicated efforts towards creating solutions for the future of hospitality. Being ahead of the market trends, ahead of the customer’s challenges, and ahead of the guest requirements allowed IDS Next to be the leader in the hospitality technology sphere.

    Binu Mathews, the CEO of IDS commented,
    “Our new brand colours represent who we are, a creative, energetic, and joyous team of people who create innovative solutions. We will always be figuring out ways to solve the industry’s problems through easy-to-use solutions.

    “Today, the industry is going through huge skill shortages, connectivity and integration pains while trying to cater to the expectations of enhanced responsiveness. This is the industry for which we design solutions. Our solutions are easy to use with a self-educating UI and can access support services and a knowledge centre through the product itself. Our integration hub, FX I/O makes it easy to connect all our PMS’ on-premise, cloud, and mobile to external solutions through a single connector.

    “Reflecting this simplicity of processes combined with the values of our team is the meaning and purpose behind our brand refresh. We have been, and will continue to be, always ahead in the industry.”

    About IDS Next
    Founded in 1987, IDS Next became India’s largest hotel software company in its first decade of operations and Asia’s largest in 2009.
    Today, IDS Next is the leading provider of smart hotel software across Southeast Asia, the Indian Ocean, the Middle East, Africa, and Oceania, serving over 5,000 customers in 45 countries with $10 million in daily transactions and 300,000 daily check-ins.
    With the goal to redefine the way hotels operate through smart software solutions, IDS Next has been a trusted technology partner and preferred supplier to the international hospitality industry.

    From contactless check-in, front desk, guest request and housekeeping management to payroll, finance, inventory management and procurement, IDS Next’s award-winning software automates and streamlines front and back-office hotel operations, making sure all departments are covered.

    With an open API approach, IDS Next integrates with over 100 of the world’s leading, best-in-breed technology partners to ensure hotel operations run smoothly and securely to complement a hotel’s existing systems and solutions.

    Available in single modules and as an all-in-one solution, IDS Next’s smart hotel software is designed by hoteliers for hoteliers through the company’s in-house development team comprising 135 hospitality technology professionals and supported 24/7 by 90 customer services agents in 30 languages.

    With all software PA DSS certified, front-of-house solutions GDPR compliant, and the business ISO 27001 certified, IDS Next’s smart software solutions are accredited, certified, and compliant with the industry’s most stringent standards for data protection and security.

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