IAIRA Feels The Effects Of Growing Pains

Top Quote The International Association of Independent Recording Artists admits that sudden growth explosion has caught them a bit by surprise. End Quote
  • (1888PressRelease) September 01, 2010 - The International Association of Independent Recording Artists has been caught in a storm of growth that has rocked them back on their heels. Chief Operating Officer Mark Carman explains: "We were a bit over whelmed at the incredible growth in membership that IAIRA has experienced over the last 60 days. Since we began to chart independent artists our membership has been doubling almost every week. In response we have had to significantly increase our infrastructure to keep up with demand."

    IAIRA President Frank Scherman commented: "Obviously this is the kind of problem that any company likes to have when launching a new program. We are committed to bringing in whatever resources are necessary to keep up with the demand of our membership. IAIRA is here to serve the independent artists and that's what we plan on doing."

    IAIRA is funded by marketing partnerships with select merchants and by offering independent artists commemorative documentation of their chart achievements for a nominal fee. The revenue produced allows IAIRA to offer its members the bulk of their services at no charge and to increase its infrastructure to keep up with membership needs.

    IAIRA represents the independent recording industry throughout the world. Members consist of recording artists, record labels and distributors, songwriters, and others who create more than 70% of all sound recordings produced and sold in the world. IAIRA recognizes and honors artistic achievement, technical proficiency, and overall excellence in sound recording.

    IAIRA extensively researches various credible reporting charts and certifies the chart position attained by a specific work. IAIRA certification is issued without regard to advertisement, political prowess, subjective interpretation, or personal opinion.

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